Big glass walls? Check. Wood product tables with open layout? Check. Minimalist design? Check. Retail staff wearing blue t-shirts? Check. This isn’t an Apple Store, though; it’s the newest Samsung Experience store that just opened in Sydney where visitors can play with all the greatest smartphones, tablets, and laptops on the planet made by Samsung.
The store looks a lot like the inside of the Apple Store that’s just a short walk away, but Samsung swears they didn’t copy Apple this time, or even look at what Apple was doing in the retail space. Right!.