All items tagged with "Tim Cook"

How much is the life of an iPhone 6 assembler worth? About $12,000

Tim Cook greeting Foxconn workers in China. Photo: Apple

Tim Cook greeting Foxconn workers in China. Photo: Apple

A Chinese workers’ rights group released a new report today that sheds light on the deplorable working conditions in factories that assemble the iPhone 6. According to China Labor Watch, on February 3, 2015, Pegatron assembly line worker Tian Fulei died while assembling the iPhone 6.

The hospital labeled the cause of death as “sudden death,” but fellow workers say Tian worked long overtime shifts day after day, which gave his family reason to believe that Tian died from overwork.

To smooth things over, Pegatron reportedly offered the family a measly $2,400 as compensation for their son’s death. Tian’s family of farmers couldn’t afford to pay for an expensive independent autopsy to prove the death was work-related. Eventually they took Pegatron’s next offer of $1,277 for his untimely death.

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CollegeHumor explains the $10,000 Apple Watch’s ‘killer app’

Apple Watch Edition with 18-Karat Yellow Gold Case with Bright Red Modern Buckle

The Apple Watch Edition’s most useful app might be quickly showing people how much cash you have. Photo: Apple

As soon as Tim Cook announced that the Apple Watch Edition starts at $10,000, you could practically hear the scratch of jokes being written. This one, by YouTube’s CollegeHumor channel, is among the best so far. It describes the “groundbreaking” feature of letting wearers reveal with a single flash of the wrist that they have crazy amounts of money to spend.

Faux-Apple ads are well worn by now, to the point where they practically qualify as a comedy subgenre on their own. A few things made me chuckle about this one, however — from Jony Ive’s pronunciation of “aluminium,” to the foolproof method employed by the actor playing Tim Cook to check that he’s still rich.

Check out the video below.

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Apple is totally not buying Tesla — so don’t even ask

The billionaire founder of Tesla, Elon Musk, has been aggressively poaching Apple engineers.

Elon Musk, the billionaire founder of Tesla, has been aggressively poaching Apple engineers.

If you’re an Apple shareholder who wants the company to buy Tesla, you are not alone. At the iPhone maker’s annual shareholder meeting in Cupertino yesterday, Tim Cook dodged not one, but two questions about whether Apple has plans to buy the electric car company.

While Apple is the ultimate example of a corporation that refuses to comment on rumors or speculation, Cook could have given a flat-out “no” and that would have been the end of it.

Instead, the Apple CEO danced around the question like he had a secret to hide.

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Apple Watch unleashes tweetstorm of Twinkies and beer

Photo: Twinkies

Every Brand wants to be Apple Watch. Photo: Hostess

Nerds and regular folks across the globe paused yesterday while Tim Cook unveiled Apple’s newest products. While everyone else was busying talking about the Apple Watch and new MacBook, your favorite brands were trying to get in on the buzz with a tweetstorm of puns and jokes.

Makers of everything from Twinkies to Miller Lite were ready to go viral with their witty tweets. Most fell flat, but there were a couple clever ones mixed in with the noise.

Here are the hottest Apple Watch-related tweets from social media marketers looking to cash in on Apple’s cachet:

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Feast your eyes on the gorgeous new Retina MacBook

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I love gooooold! And so does the new MacBook. Photo: Apple

“We set out to completely reinvent the notebook,” Tim Cook told the crowd during today’s Apple event. “And we did it.”

Apple introduced it’s biggest redesign of the MacBook since the original MacBook Air was released in 2007. The new notebook comes weighing in at just 2 pounds and 13.1mm thick, despite boasting a Retina display with a 2,304-by-1,440 resolution.

The thinness of the new MacBook isn’t the only thing that’s impressive. There’s a new Taptic TouchPad, thin keyboard and USB C. Plus, Apple invented new terraced batteries to squeeze juice into every cranny of the all-metal housing, giving you 10 hours of use on a single charge.

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Tim Cook reiterates Apple’s strong privacy stance

Tim Cook is all about privacy. Photo: Apple

Tim Cook is all about privacy. Photo: Apple

Ever since Tim Cook took over at Apple he’s been as outspoken about social issues as he has about the company’s latest insanely great product. During his recent whistle-stop world tour, that included Israel, the United Kingdom and Germany, Cook took the time to speak with German newspaper BILD (paywall).

Despite Apple’s March 9 Apple Watch event being just one week away, Cook used the coverage to speak about a topic as dear to his heart as Apple’s next-gen wearable: privacy.

“We don’t read your emails, we don’t read your messages, we find it unacceptable to do that,” Cook said, adding that, “I don’t want people reading mine!”

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Apple Watch will eventually replace your car keys

A Tesla Watch app concept. Photo: Eleks Labs

A Tesla Watch app concept. Photo: Eleks Labs

During his whirlwind tour of the Middle East and Europe, Apple CEO Tim Cook has been leaving little breadcrumbs of Apple Watch revelations.

There was the confirmation that the Watch will be showerproof in Germany, and now Cook has said it will eventually replace your car keys.

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Read the inspiring note Tim Cook left at a Holocaust museum

Photo: Yad Vashem/

Tim Cook in the Hall of Names at Yad Vashem. Photo: Yad Vashem

As part of his tour of the Middle East that included inaugurating Apple’s new Israeli R&D center, Tim Cook paid a visit to the Yad Vashem Holocaust museum today. Yad Vashem has served as the Jewish people’s living memorial to the Holocaust ever since it was established in 1953, and has seen dozens of prominent leaders grace its halls.

During his visit to the museum, including a walk through the Hall of Names, Cook left behind an inspiring message paying tribute to those who tragically perished for what they believed.

Read Tim’s entire guestbook message below:

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Google boss says innovation is key to iOS search deal

Could Apple really dump Google search? Photo: Killian Bell/Cult of Mac

Could Apple really dump Google search? Photo: Killian Bell/Cult of Mac

Ever since Apple replaced Google Maps with its own solution there have been rumors that Google Search might be next on the chopping block. Yahoo’s Marissa Mayer has called the Safari search deal one of the premiere search deals in the world, and that her company would be more than happy to take over.

Google’s VP of products, Sundar Pichai, doesn’t sound worried about Google losing its spot anytime soon though. In an interview with Forbes, Pichai touched on his company’s complicated search relationship with Apple, saying the best way to avoid getting sidelined is to keep adding innovative features.

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Apple’s next big event coming March 9

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The Apple Watch event invite looks like it was made with a Spirograph. Photo: Apple

Mark your calendars: Full details of the Apple Watch will be revealed March 9.

Invites were sent to the press today for a special Apple event at the Yerba Buena Center for the Arts in San Francisco on that date. The only hint on the invite are two words: “Spring forward.”

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