Tim Cook’s commencement address demonstrated again how deeply he understands Apple culture.
Tim Cook welcomed students into the working world this weekend by giving the commencement address at George Washington University’s graduation ceremony.
Cook — who received an honorary doctorate as part of the ceremony — spoke about Apple’s status as a force for good in the world: something which has been a theme during his tenure as the company’s CEO. More importantly, he got in a great dig at the expense of Apple’s iPhone competitors.
Tim Cook, Eddy Cue, and Lisa Jackson together at the Hangzhou West Lake Apple Store.
Tim Cook just finished a week-long tour of China, complete with stops at new Apple Stores across the country, as well as a visit to the elementary school at Communication University of China, and a meeting with China’s Vice Premier.
Cook created a Weibo account earlier this week to announce Apple’s new green initiatives in China, but the Apple CEO didn’t stop there. Rather than posting to Twitter, Cook stayed active on the Chinese microblogging all week, posting his interactions with customers and colleagues. In just five days, Tim has amassed over half a million Weibo followers (he’s got 1.3 million on Twitter) by keeping Chinese fans updated with seven posts during the trip.
Apple is spreading its green initiative to China. Photo: Apple
As part of new environmental initiatives, Apple is funding a five year project to manage 1 million acres of forests across China — and Tim Cook has set up an account on the popular Chinese microblogging service Weibo to announce it.
Beats redesign is coming to WWDC 2015. Photo: Jim Merithew/Cult of Mac
Apple’s big Beats Music relaunch might be revealed next month at WWDC, and Apple is trying to clear a path through Spotify and YouTube by strong-arming labels into killing freemium music services.
The aggressive tactics have triggered the Department of Justice to look into Apple’s business practices for its upcoming music streaming service, according to a report from the Verge, claiming high-ranking music industry execs have already been interviewed.
Apple earnings are on the way. Photo: Jim Merithew/Cult of Mac
In less than an hour, Tim Cook and CFO Luca Maestri will reveal whether iPhone 6 sales have continued to sail past Wall Street’s expectations. We’ll be on hand to liveblog all the action from the Q2 2015 Apple earnings call.
The results are expected to be monstrous, thanks to strong demand for the iPhone 6 and 6 Plus carrying over from last quarter’s historic results. Wall Street is expecting Q2 2015 to be the second-biggest quarter in the history of Apple, with revenue believed to top $56 billion, for 23 percent year-over-year growth.
Apple only needs to sell more than 58.1 million iPhones to make it the second-biggest quarter ever, but what we’re most anxious to hear is whether Tim and Luca drop some Apple Watch numbers on us.
The call begins at 2 p.m. Pacific, but the liveblog action starts now. Keep this tab open and come back throughout the day for coverage and commentary.
What I wouldn’t pay to see these movements as registered by Tim’s Apple Watch. Photo: tw0b1t
Update: The video has already been removed, but I’ve replaced it with a cached version.
We now know what Pharrell Williams’ payment was for his advance gold Apple Watch Edition: Promising to not laugh at Tim Cook, Eddy Cue, and Phil Schiller’s “dad dancing” moves during yesterday’s live concert at Apple’s Cupertino HQ.
Tim Cook tops Time’s list of influential people. Photo: Apple
Apple CEO Tim Cook is the fourth person on Time‘s list of “The 100 Most Influential People,” a self-referential grouping of important figures from technology, music, politics, and our global culture.
Cook’s short essay focuses on his business acumen as well as his socially responsible world-view.
“It could not have been easy for Tim Cook to step into the immense shadow cast by the late Apple co-founder, Steve Jobs,” writes Congressman John Lewis for Time. “But with grace and courage and an unabashed willingness to be his own man, Tim has pushed Apple to unimaginable profitability—and greater social responsibility.”
Ready to chow down with Apple’s head honcho? Photo: Bloomberg Businessweek
Can you put a price tag on bending the ear of CEO of the most valuable company in the world? Apple thinks you can, and its making Tim Cook available for a brief sit down if you’re willing to cough up the cash for charity.
For the third consecutive year, bids are being taken for lunch with Cook to support the RFK Center for Justice & Human Rights. The winner not only gets to meet for an exclusive one-on-one with Cook at Apple’s headquarters, but two VIP passes to an Apple keynote.