Apple was out in force yesterday as Tim Cook and 8,000 Apple employees participated in Sunday’s 43rd Annual Gay Pride Parade in San Francisco, following last week’s historic Supreme Court decision legalizing gay marriage across the U.S.
Apple employees carried LGBT rainbow flags as they took to the streets — considerably outnumbering the hundreds of employees from other tech companies such as Google, Facebook, Uber, and others.
This week has been one of the most miraculous weeks we’ve seen in recent history. We’ve seen a 25 year-old country girl bend the will of a bunch of rich ass middle-aged white men in Silicon Valley. 150 after their defeat, in the Civil War, Confederacy loyalist are lowering the stars and bars. And you can finally marry anyone you want in any state you want in America, regardless if a bunch of religious people aren’t cool with it.
Celebrations have been ringing out across the country in light of the Supreme Court’s decision that same-sex marriage is right. Silicon Valley execs tweeted their approval of the decision this morning, including Apple CEO Tim Cook, who had the Pride Flag raised at Apple HQ in celebration.
To succeed in tech, you must be a master of innovation. No two companies understand this better than Apple and Google, which have become kings of the industry thanks to a string of incredible ideas that have shaped the technology we rely on today.
But which company is continuing to innovate in 2015? Is it Apple, with its fitness-focused Apple Watch, Apple Pay, and a new streaming service that hopes to save the music industry? Or is it Google, with Google Glass, self-driving cars, and secret robots?
Tim Cook, Eddy Cue, and Lisa Jackson together at the Hangzhou West Lake Apple Store.
In a Chinese-language interview, Tim Cook has revealed how Apple considers Chinese consumer tastes into account when designing any new products.
Given that Cook has previously talked about how China will soon overtake the U.S. as Apple’s biggest market this is unlikely to surprise many readers, but it’s another reminder of just how important the Chinese market is for Apple.
Apple has been eager to point out lately that unlike Google and Facebook it doesn’t collect or sell your personal information. It’s been a great way for the company to differentiate itself from its competitors and Apple has apparently won over Edward Snowden in the process.
In a recent interview, Snowden was asked whether he thinks Tim Cooks perspective on privacy has been genuine and honest, to which Snowden replied, “it doesn’t matter if he’s being honest or dishonest,” but “that’s a good thing for privacy. That’s a good thing for customers.”
Snowden pointed out that Apple obviously has a financial incentive to differentiate itself from competitors, and we should incentivize other companies to follow their path:
What was Tim Cook’s “one more thing” at WWDC 2015? Find out in less than three minutes with Cult of Mac’s keynote supercut.
Not everybody has two-and-a-half hours to watch an Apple event. Tim Cook and crew delivered tons of updates at the kickoff for this year’s Worldwide Developers Conference, and you can speed through all the news with this WWDC 2015 keynote supercut.
Apple’s big idea for transforming the way we experience music is bringing a personal touch — and a simple, unified platform — to the tangled technological mess that music’s become in 2015. Apple Music is classic Apple: putting a human face on technology that threatens to overwhelm us.
Tim Cook brought out high-profile artists, and Apple’s team of industry insiders, to show off what he called “the next chapter in music” today at the Worldwide Developers Conference in San Francisco.
“I know your are going to love it,” Cook said, introducing Apple Music. “It will change the way that you experience music forever.”
Tim Cook addressed the White House Summit on Cybersecurity and Consumer Protection in February.
In a speech to nonprofit research firm Electronic Privacy Information Center (EPIC) at its annual “Champions of Freedom” awards dinner last night, Apple head Tim Cook had some strong words about online security, government monitoring, and corporate data mining.
Cook was the first business leader to receive recognition from EPIC, which lauded his “corporate leadership” on matters of maintaining Apple customers’ privacy.
Tim Cook’s commencement address demonstrated again how deeply he understands Apple culture.
Tim Cook welcomed students into the working world this weekend by giving the commencement address at George Washington University’s graduation ceremony.
Cook — who received an honorary doctorate as part of the ceremony — spoke about Apple’s status as a force for good in the world: something which has been a theme during his tenure as the company’s CEO. More importantly, he got in a great dig at the expense of Apple’s iPhone competitors.