Apple’s VP of Apple Pay recently said that Apple was “working rapidly” to bring its mobile payment system to new markets — and according to a fresh report that rapid progress may result in Apple Pay arriving in Switzerland, its seventh market, as early as next week.
Jony Ive memorably (allegedly) described Swiss watchmakers as “f**ked” due to the then-impending launch of the launch of the Apple Watch, and one year later — like some kind of creepy, well-dressed soothsayer in an Apple-centric episode of The Twilight Zone — it seems he may have been correct.
Swiss watch exports suffered their biggest decline in six years in October, with sales dropping 12 percent to $2 billion. Jon Cox, an analyst at Kepler Cheuvreux in Zurich, describes 2015 as a year “to forget” for watchmakers.
When the Apple Watch goes on sale April 24, one place it will be conspicuous in its absence is Switzerland: the spiritual home of the wristwatch, which Jony Ive famously (allegedly) said was “f**ked” due to the awesomeness of Apple’s upcoming wearable.
One possible reason? A trademark claim made by a company called Leonard Timepieces for a watch and watch parts carrying the image of an apple and the English word “APPLE.” First filed in 1985 — not too long after Apple originally launched the Mac — the 30-year trademark expires on December 5, 2015.
For Americans, iTunes in the Cloud has freed a lot of us from the tyranny of having to constantly switch movies and music on and off our devices. As long as we purchased a movie or song on iTunes (or, alternatively, subscribe to iTunes Match), we can stream it from the Cloud.
Unfortunately, Apple’s been taking a creeping approach to rolling out iTunes in the Cloud internationally. For at least two European countries, though, rollout has just started: Austria and Switzerland can now stream movies they bought from iTunes from the Cloud.
The Touchfire keyboard has all the functionality of a standard keyboard, but in a paper-thin, transparent rubber that fits directly on your screen. You can still view the entire screen right through the keyboard with the ability to touch and swipe as if nothing was there – and Cult of Mac Deals has it for $42 for a limited time!
The Touchfire is a true Kickstarter success story. The creators Steve Isaac & Brad Melmon jump started the process on Kickstarter and with a goal of $10,000 they ended up blowing it out of the water with raising more than $200,000! Since their campaign ended in 2011 they’ve been in full force delivering one of the most revolutionary iPad products to consumers around the globe.
What’s good for the goose should be good for the gander. Apple gives other companies a lot of flack for ripping off their intellectual property, but in iOS 6, they ripped off the design of a classic clock designed by Hans Hilfiker which has been both trademarked and copyrighted by the Swiss Federal Railway Service.
It seems unlikely that the transgression was willful, but it was still sloppy of Apple to not do their due dilligence when it came to researching the clock, or seeing if its design was trademarked.
Luckily, Apple has now chosen to do the right thing, having reached out to to the Swiss Federal Railway Service, who today announced that the companies have signed a licensing deal for the famous clock. It’s unknown what the terms are, but it’s good to see Cupertino do the right thing here.
Although we Yanks and select Euros already have iPhone 4Ses in our pockets, the iPhone 4S launch is hardly over. Far from it.
Today, Apple started selling the iPhone 4S in twenty-two other countries. Those countries are: Austria, Belgium, Czech Republic, Denmark, Estonia, Finland, Hungary, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Mexico, Netherlands, Norway, Singapore, Slovakia, Slovenia, Spain, Sweden and Switzerland.
Any Liechtensteiners care to report on how the lines are looking over there?