Jean-Claude Biver, the Swiss watch guy who hates loves the Apple Watch. Photo: Revolutionmag
You’ve got to hand it to Sir Jonathan Ive: Apple’s head of design knows how to scare the competition. Wearables at CES were a huge disappointment, and there was a palpable sense that everyone was just waiting for the Apple Watch to come out.
Even the Swiss watch industry is scared. After initially dismissing the Apple Watch as a design joke, TAG Heuer’s luxury watch guru is singing a new tune.
In his latest column for The New York Times, Nick Bilton drops an interesting tidbit about Jony Ive and the iWatch.
The mythical wearable, which is expected to finally see the light of day at next week’s Apple event, is something Ive has been bragging about around Apple HQ. He thinks it will be so good that even Swiss watchmakers won’t know what hit them.
Mondaine should have exclusive access to this design.
Apple struck a deal with Swiss railway operator SBB earlier this month that allows the Cupertino company to continue using its iconic railway clock design for the clock app on the iPad. It seems, however, that SBB may not have had the right to license its design to Apple after all.
You see, a clock and watch manufacturer called Mondaine has an exclusive license with SBB that means it should be the only company with the rights to the design. Mondaine says it was “surprised” to hear that SBB had been granted Apple a license, too.
One of the best new additions of iOS 6 for iPad owners is the fact that not only do we finally get the iOS 6 clock app, but it’s absolutely gorgeous… easily Apple’s most attractive app, in my opinion.
The app’s good looks aren’t going unnoticed… and that might spell bad news for Apple. Apparently, the Swiss Federal Railway Service is livid over the clock used in the new app, says they own the trademark on the design.