Apple sends it off the high-dive in new iPhone 7 ad

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Taking your iPhone to the pool is no longer a risk.
Taking your iPhone to the pool is no longer a risk.
Photo: Apple

Apple’s new ad for the iPhone 7 will have you missing the warmth of summer.

The funny new ad shows off the iPhone 7’s new stereo speakers and waterproofing in a scene that follows an old man at the pool. Titled “Dive.” the ad leads up to a dramatic conclusion when the old man reaches the high dive while blasting tunes.

Check out the new iPhone 7 ad, which debuted on Apple’s YouTube channel today:

A swimmer’s view of Apple Watch Series 2 [Reviews]

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Does Apple Watch Series 2 sink or swim?
Does Apple Watch Series 2 sink or swim?
Photo: Graham Bower/Cult of Mac

The Workout app in Apple Watch Series 2 includes two new swimming options to show off its waterproofing. This is a key differentiator over the cheaper Series 1 model, and yet very few reviewers actually took their test units for a swim. One even claimed that all the pools and beaches in New York were closed, so they couldn’t test this feature.

So I decided to take the plunge with Series 2 and find out for myself if it sinks or swims.

Over the past two weeks, I’ve tested my Apple Watch in a variety of swimming conditions, including various public pools — and even the Mediterranean sea.

Apple Watch Series 2 review: A tick closer to perfection

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apple watch series 2
Apple Watch Series 2 looks great in rose gold.
Photo: Ste Smith/CultofMac

I finally have a reason to stop cheating on my Apple Watch.

For the past 16 months, Apple’s wearable and I have had an on-again, off-again relationship. The Apple Watch looks great. It helps me stay fit. It tells the time really well. But it hasn’t been the complete wrist solution I need.

With the Apple Watch Series 2, a lot of the compromises of Apple’s first-gen smartwatch have finally been fixed. You can get GPS without carrying your iPhone. The new Apple Watch is water-friendly. And it’s built for speed. But with the new, less-expensive Apple Watch Series 1 getting some of the same features, is the Series 2 seriously worth the upgrade?

While working on this Apple Watch Series 2 review, I’ve been wearing the new device everywhere I go ever since it came out Friday. The short answer is, “hell yes.”

The good and the bad of Apple Watch’s waterproofing

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Apple Watch ocean workout
One brave man takes his Apple Watch into the ocean. For science.
Photo: Craig Hockenberry

A new report suggests that the Apple Watch’s maker has sold its wearable short when it comes to its performance in water.

Developer Craig Hockenberry says that the wearable works (mostly) fine in liquid and knows because he swims with his smartwatch regularly. In the ocean.

Where sharks live.