Apple targets students and travelers in new iPad Pro ads

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iPad Pro comes with all-day battery.
iPad Pro comes with all-day battery.
Photo: Apple

Apple continued its new ad campaign series for the iPad Pro today by publishing some new ads that showcase how the tablet is the perfect laptop replacements.

The three new ads are aimed at students and frequent travelers by highlighting the iPad Pro’s lightness, ability to carry textbooks and notes on the same screen, as well as its all day battery life that can keep you entertained on a 12 hour flight. Like the previous set of iPad Pro ads, the quirky new videos feature tweets from real people with real problems.

Watch all three short ads below:

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How to get a discount on the new MacBook Pro

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The new MacBook Pro isn't wallet-friendly.
Photo: Apple

The new MacBook Pro is the most gorgeous laptop Apple’s ever made. It’s thin, powerful and touchable. There’s just one big problem: It’s expensive as f***!

Dropping two grand on a new MacBook isn’t an easy decision for many Apple fans. But if you’re lusting after the new MacBook Pro and don’t have quite enough cash to foot the bill, there are a few ways you can get a lower price.

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Apple Music gets $5 student plan to boost subscriber numbers

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Apple Music
Apple is looking to students to boost its music subscriber numbers.
Photo: Jim Merithew/Cult of Mac

Apple Music has a not-unimpressive 13 million subscribers right now, but Apple is looking to expand the number of customers willing to spend money on the service by targeting a group that has historically been one of the company’s strongest customer bases: students.

With that in mind, Apple today launched a new Apple Music ‘student’ pricing plan which slashes the per month cost in half ($9.99 down to $4.99 in the United States) for anyone in higher education.

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For young app makers, winning a WWDC Student Scholarship is a dream come true

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Some of last year's WWDC scholarship winners. (photo credit: Apple)
Some of last year's WWDC scholarship winners. (photo credit: Apple)

For any Apple coder, attending the annual Worldwide Developers Conference is a coveted opportunity. But for the young recipients of WWDC 2014 Student Scholarships, a free ticket to the event means more than an adventure in geekery; it’s the crowning achievement of their blossoming careers.

Take Shaan Singh, a 14-year-old developer and designer whose iPhone finance app Budgetize helped him bag a scholarship to WWDC, a prize that’s something like winning a golden ticket to Willy Wonka’s chocolate factory.

“It’s a big honor for me to be selected because I made an app that I feel was creative and smart, and Apple thinks so too,” he told Cult of Mac. “I’ve always admired Apple’s design, and I’m excited that they like mine too.”

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Entry-Level MacBook Pro Now Costs $999 For Students

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Screen Shot 2013-05-30 at 1.19.06 PM

Apple’s on a roll today. Shortly after releasing a cheaper $229 iPod touch (sans iSight camera), they’ve lowered the price on another staple… at least for students. If you buy an entry-level MacBook Pro, it now costs $999, $200 off retail. That’s double the previous educational discount, and makes it as cheap as an entry-level MacBook Air. Nice!

Source: Apple.com

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Apple’s Giving Out 150 Free WWDC Tickets To Students Who Can Make Kick-Ass Apps

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wwdcstudentscholarship2013

WWDC is the best place in the world to go and learn how to become a better iOS or OS X programmer. Only problem is it’s really freaking expensive, and it’s hard as hell to buy tickets before the thing sells out.

To help students out with the $1599 price tag for one ticket to WWDC, Apple announced that it will award 150 WWDC 2013 Student Scholarships. All you have to do to get the scholarship is be a full-time registered student, and make a killer iOS app. 

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How Hard Is It To Get iPads Into The Hands Of Thousands Of Students?

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Lexington School District One in South Carolina shows what it takes to to roll out iPads to thousands of students.
Lexington School District One in South Carolina shows what it takes to roll out iPads to thousands of students.

Many school districts around the country are embarking on new territory this back to school season – deploying hundreds or thousands of iPads to students. Most of the deployments will be one-to-one initiatives where every student receives a school-owned iPad to use for this school year or their entire scholastic career. Planning such a roll out isn’t easy, but schools and districts making the shift this year have the advantage of looking what worked and didn’t work from counterparts that pioneered the iPad in the classroom last year.

One school district, Lexington County School District One of South Carolina, has served as a model for many other schools around the country. The district offers a lot of insight into the technical requirements, education policy issues, and roll out processes in such a colossal undertaking.

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