Building an extremely useful and cool app is a start but just because it’s built doesn’t mean the customers will come. In fact, building the app is just the beginning. Now you need to spread the word, and that requires a whole other set of skills – skills you may not have.
We’re here today to help you acquire some of those skills with this free informative video course.
We’re continually seeing examples of how the iPhone has exploded its horizons to become much, much more than just a phone. Case (ha) in point: Why shell out $300 for an action cam when you already own a video cam with stellar optics and image-stabilizing, a big, beautiful screen and the ability to upload your exploits whenever you damn well please? All you need to turn your iPhone from video cam to action cam is a rugged, weatherproof case with a wide-angle lens, and the ability to stick the whole thing onto a helmet or such. And that pretty much describes the $150 Mophie OutRide system.
There are a lot of budding entrepreneurs that are taking their ideas online – but many of them do not have the tools or skills to make a real go of it. Simply surfing the web looking for tips and tricks isn’t enoguh these days, you need to have more at your disposal than that. And Cult of Mac Deals has put together a deal that will really help out anyone who is looking to build their knowledge – and a business – online.
I’ve never actually played Taboo (which is apparently massively popular; shows you just how much I get out); so when Clucks‘ PR guy referred to this new game as “video Taboo for iPhone,” my reaction was: Huh? So I looked up the game on Wikipedia (and finally realized that I had, indeed, heard of Taboo before), and it turns out that’s a perfect description for Clucks. But he might have called it “the next big social media craze on the iPhone,” because that might turn out to be an even better description.
Evernote finally expands to offer true business and enterprise features.
Evernote has become an indispensible tool for people all over the world. The incredibly versatile “save anything” tool is used at home, school, and work. One nagging issue has been that although Evernote is an amazing productivity tool and has tons of business applications, it has never been good at sharing on a large scale – like the level of sharing that a business of a few dozen people or a few thousand people needs.
All that is about to change. The company announced a new workplace edition of Evernote for business customers.
Small businesses are jumping on the iOS/mobile bandwagon but aren’t getting the apps/services that they need to succeed.
According to a new study, mobile technologies like the iPhone and iPad aren’t delivering all the applications and features that most small businesses feel they need to succeed. The issue is less with Apple (or Google or RIM) and more with the developers and technology partners that create and market solutions tailored to the somewhat unique needs of the small business market.
The study was performed by Techaisle, a research firm that specializes in the small to mid-size business (SMB) market. It looked at whether small businesses felt that they were getting adequate options and support from cloud and mobile technology vendors. It found that across several areas, mobile technology solutions are failing to provide needed capabilities.
Apple’s wiki server could have been a major social network option for businesses
Microsoft confirmed yesterday that it plans to purchase Yammer, a four-year old company that specializes in providing enterprise social networks. The move, which has been rumored for months, offers Microsoft a chance to develop business collaborative systems that go well beyond the company’s Sharepoint service.
The move is an interesting one that could be significant in the enterprise space. The success of public social networks has led a number of organizations to attempt to bring the social concept into the workplace. The rate of success has varied with NASA’s Spacebook project being one of the more notable failures (and one lampooned by Stephen Colbert).
iOS 6 offers huge potential for local businesses to attract and retain customers
If I had to pick on adjective for Apple’s upcoming iOS 6, it’d be “local” – Apple is integrating an immense range of local features and giving businesses amazing tools for attracting new customers. Regardless of whether you’re talking about a large chain like Starbucks or a family owned local business, Apple is offering virtually any customer-facing company an immense range of tools to attract and retain new customers.
Storyful for iOS says it can help you “separate the news from the noise.” It plucks interesting news stories from social media networks, spotting the stuff that’s trending and turning it into a news feed. That all sounds great, until you start trying to use it – although it’s a great idea with great promise, it’s let down by too many performance problems.
Ongoing concerns over the practice of employers requiring prospective and current employees to hand over their social media passwords has led to the introduction of new legislation prohibiting the practice. According to Senator Richard Blumenthal’s (D-CT) government page, the Password Protection Act of 2012 will enhance current law to prohibit employers from compelling or coercing employees into providing access to their private accounts: