Apple Watch shipments declined a staggering 71.6 percent this summer, according to IDC, with Apple shifting just 1.1 million units during the third quarter. During the same period last year, the company sold an estimated 3.9 million units.
iPhone sales continued to decline in China during the second quarter of 2016, despite a slight rise in overall smartphone shipments. High-end devices from Samsung are also struggling, and it seems unlikely the situation will change soon.
Wearable shipments fell for the first time ever last quarter, and it’s all thanks to declining interest in an aging Apple Watch. Smartwatch vendors shipped just 3.5 million units during Q2 2016, down from 5.1 million units over the same quarter last year.
Apple is said to be cutting its iPhone orders ahead of another weak quarter to prevent a build up of inventory. The move means it will likely miss Wall Street estimates again, but analysts expect over a year of growth after iPhone 7.
Apple is confident the iPhone will bounce back from its current slump in demand, but new forecasts suggest shipments will get worse before they get better. Researchers don’t expect growth to return until 2017 when Apple introduces bigger upgrades.
Google is bringing Android apps to Chrome OS to make its Chromebooks an even more attractive option for laptop buyers, but it turns out they’re already doing pretty well. For the first time ever, Chromebooks are now outselling Macs in the U.S.
Apple has once again been named the No. 1 seller of PCs, based on shipments of just over 14 million units in the first three months of 2016.
The study comes courtesy of independent analysts Canalys, which claim that worldwide PC shipments — which it defines as being desktops, notebooks, two-in-ones and tablets — totaled 101 million units this quarter. That means that, broadly speaking, seven out of every 50 PCs sold bore the Apple brand.
After this week’s disappointing earnings report — which saw Apple’s profits decline year-over-year for the first time since 2003 — many people are speculating on when they can expect to see the iPhone decline turn around.
The answer? Certainly not this quarter, according to a new report which suggests that iPhone shipments are likely to fall to around 40 million units (compared to 51.19 million units) in the next three month period.