Apple previewed MixC Shenzhen Wednesday, showing off its second retail store to open in China’s third most-populous city after Shanghai and Beijing.
“We are very excited to open a beautiful new Apple Store in Shenzhen and deepen our connection with the local community,” said Deirdre O’Brien, Apple’s senior vice president of Retail.
“At Apple, we’re constantly innovating to deliver the best possible experience for our customers, and our incredible team members in Shenzhen can’t wait to welcome them when doors open on Friday,” she added.