That Slice data? Totally misleading, says analyst Mark Hibben.
Instead, he says, Apple sold over 4.5 million Apple Watches in two months of the June fiscal quarter. That’s way more than the 1 million units of the original iPhone Apple sold when it first launched in 2007.
“Apple Watch has a bright future,” writes Hibben, “despite what some market research polls might indicate. In its launch quarter, Watch will add about $2 billion in revenue to Apple’s top line.”
With numbers like that, even Apple can’t call the Apple Watch a hobby.