LAS VEGAS — Tons of wearables at International CES promise to help you get better at everything from brushing your teeth to perfecting your golf swing, but the last place we expected someone to toss a sensor was into our socks.
Sensoria’s Fitness Socks are aimed at transforming you into a better, injury-free runner by embedding three sensor pads into the bottom of the sock that track your stride, cadence and speed while you’re running. Coupled with the Sensoria mobile app, runners can now get direct feedback on their running style to correct things like heel striking to help them dominate their next 10k.
I’ve been a runner for a long time. I trained for (and ran) the 1994 Los Angeles Marathon. I’ve run 5K races, half marathons and relays for full marathons up here in Alaska, too. I find that running gives me the best bang for my buck: All I need is a pair of running shoes, some appropriate clothing (it gets cold up here), and some music to keep me getting out there.
Recently, though, I’ve been playing with a new bit of gear: the Pear Sports heart rate monitor, paired with a set of earbuds engineered to stay in your ears while working out, plus a pretty fantastic mobile app to make sense of the heart rate data.
Wahoo’s first heart-rate sensor was of the pedestrian ANT+ variety, and connected to the iPhone through a 30-pin ANT+ dongle. Around a year later, the Atlanta-based outfit introduced the first heart-rate sensor that connected to a smartphone through Bluetooth; specifically and only to the iPhone 4s, since that was the only phone at the time with Bluetooth 4.0 under the hood.
Wahoo upped the ante again in January at CES, when they revealed a radical departure from traditional heart-rate based fitness tracking: Their new highly sophisticated, three-model TICKR sensor squad, combined with an all-new app that turns conventional fitness-tracking on its head. Now the first of the TICKR trio, the TICKR Run, is hitting the street.
LAS VEGAS — Rather than come out with a more casual-oriented wearable fitness tracker like everyone (and we mean everyone) else, Wahoo stuck to its athletic roots and took the more serious route of improving the heart-rate monitor strap and accompanying training software the company introduced a few years ago.
In fact, Wahoo has created three new versions of its Bluetooth HR strap. The company even tried to restructure the way athletes think about training with the new “burn or burst” approach for the Wahoo iOS app.