Apple’s flagship store in Chicago comes with $62 million price tag

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An artist rendering of Apple's store on the north bank of the Chicago River.
Photo: Chicago Department of Planning and Development

The new store being built by Apple along the Chicago River is shaping up to be one of the company’s most expensive new locations of 2017.

Apple’s store on the iconic “Magnificent Mile” is being mostly built underground at 401 N. Michigan Ave., but Apple wants the plaza-level entrance to be absolutely fabulous, so it’s going to cost more than $60 million.

DJI’s tiny Mavic Pro drone will land at Apple Stores

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The Mavic Pro can be flown via the included controller or your iPhone.
The Mavic Pro can be flown via the included controller or your iPhone.
Photo: DJI

The battle for droning supremacy is heating up today after DJI revealed its tiny new Mavic Pro drone that will take on GoPro’s new Karma drone system.

Despite launching later, the Mavic Pro has a few advantages on the Karma though. It’s smaller, faster and smarter. And you’ll be able to buy it at your local Apple Store.

The Apple Store app is getting a big redesign

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Shopping for Apple stuff on iPhone is about to get better.
Photo: Milo Kahney/Cult of Mac

A major redesign is coming soon to the Apple Store iOS app that will bring Amazon-like shopping suggestions to users based on customers’ buying history.

Apple’s redesign will reportedly include a new “For You” tab that suggests products based on previous orders, arming the tech giant with a new tool to create more sales right before the launch of the iPhone 7 in September.

Apple opened its first retail stores 15 years ago today

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San Francisco Apple Store Line
Customers queuing outside an Apple Store in San Francisco.
Photo: Jim Merithew/Cult of Mac

Fifteen years ago today, Apple opened the doors of its first two brick-and-mortar retail stores in McLean, Virginia and Glendale, California.

For a trip down memory lane (a nice way of saying “a way to make you feel really old”), check out the below video of Steve Jobs offering a personal guided tour of what customers setting foot in an official Apple Store could expect.