RED - page 2

Today is December 1st, which means that it is World AIDS Day, “an opportunity for people worldwide to unite in the fight against HIV, show their support for people living with HIV and to commemorate people who have died.” Apple has been a longtime partner with the Global Fund and (RED), and today Apple Stores around the world are honoring World AIDS Day by literally going red. Many Apple retail store logos have been colored red to raise awareness.

Apple has also added a banner on its heavily trafficked homepage that encourages customers to donate towards AIDS research.

Apple and Starbucks have parted with (RED) to help give a little back this holiday season. Buy a $15 iTunes + $15 Starbucks gift card combo online, and both companies will donate 5% of proceeds to help fund AIDS research.

(RED) has been a longtime partner with Apple. If you buy a red colored iPod from Apple, a small percentage of the sale also goes towards the fight to end AIDS. You can order a holiday gift card basket from Apple, Starbucks and (RED) now.

I’m so desperate for a dock for my new iPhone 5 that I have closely studied the little perspex stands in the local Apple Store and scoured the local hardware emporiums for something — anything — that comes close to its acrylic simplicity.

I have so far failed, and am currently using the box the iPhone came in as a pretty handy stand. But I’m not really that serious about docks, unlike the people who dropped cash and patience on the Elevation Dock from Kickstarter, only to have it obsoleted by the new Lightning connector weeks after it shipped.

Anyway, all of this lede-burying is preamble to one thing: you can now buy a Lightning insert for your Elevation Dock.

Apple has promised to issue a major update to Final Cut Pro X “sometime during 2012” that will deliver a number of new features, including multichannel audio editing, dual viewers, and more, to its professional video editing software. The Cupertino company provided all the details to producer, editor, and director Larry Jordan.