Apple is finally giving iOS developers the opportunity to provide promotional codes for in-app purchases. EA will be one of the first to take advantage of the new scheme with a Real Racing 3 promotion that will allow players to redeem free in-game gold that would usually cost $1.99.
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Looking to swap your T-Mobile plan for an AT&T one? Maybe $450 per line will convince you. Starting today, that’s how much AT&T is offering T-Mobile customers to make the switch when they trade in an eligible smartphone.
Earlier this month, Best Buy kicked off a two-day promotion that offered up a $200 gift card when you traded in your old iPad for a brand new model. It was obviously a big success, because just two weeks later, the promotion is running for a second time.
As the App Store’s fifth anniversary approaches, a whole host of developers have begun makes some of their most popular apps and games for iOS completely free. Some of the titles included in the sale are Infinity Blade II, Disney’s Where’s My Water?, and Traktor DJ, which is usually priced at $20.
Apple has today kicked off its annual Back to School promotion through the Apple online store. As it did in 2012, the Cupertino company is offering a $100 App Store gift card with every new Mac, or a $50 card with a new iPad.
This year’s promotion also includes the iPhone, which now comes with a $50 gift card, too.
The Apple online store went down for just over four hours earlier today, and it came back with Apple’s new Father’s Day promotion and a few noticeable design changes.
The Cupertino company is again heavily promoting the iPad and the iPad mini, but the iPhone 5 also gets a lot of room on the store’s homepage.
A rare Apple promotional video for the original Macintosh has surfaced online today, courtesy of one of the machine’s creators, Andy Hertzfeld. The one-minute clip, which was produced in 1983 by Chiat-Day, features members of the Macintosh team — including Hertzfeld, Bill Atkinson, Burrell Smith, and Mike Murray — who praise their product for its affordability, reliability, and more.
TaskPaper for Mac OS X from Hog Bay Software has been reduced to just $1.99 today as part of the Two Dollar Tuesday software promotion. That’s a whopping 93% off its original price tag of $29.99.
At every public appearance by Tim Cook — say, Wednesday’s on-stage interview at AllThingsD’s annual D10 conference, or at the next WWDC keynote — there is always a certain type of commentator who, with hushed voice, will see the spectre of Steve Jobs looming behind Apple’s new CEO.
It’s no wonder. Steve Jobs was a personality larger than life, so it’s no surprise that the force of that personality can still be felt nine months after his death. Likewise, it’s undeniable that the soft-spoken but forceful Cook is less charismatic than his predecessor. But the idea that Tim Cook is a haunted man, trying to live up to the legacy of Jobs, is absurd. He’s his own man, his own CEO, and Apple today is doing better than it ever was under Jobs’s leadership.
Last week a group of developers banded together to celebrate pricing freedom by launching the Because We May promotion. The promotion, which ends June 1, includes heavily discounted games across multiple platforms. Since its launch, Because We May has received great support and the list of games available has grown tremendously.