Act now to avoid Sprint’s $10 unlimited data price jump


Sprint is raising the price on its unlimited plan by $10.
Photo: Sprint

Sprint’s unlimited talk, text and data plan is about to get more expensive. The wireless carrier announced that the plan will jump from $60 per month to $70 per month starting October 16. Existing customers will be grandfathered in to the current price, but new customers will have to start paying up if they want the rare gem that unlimited data has become.

Basic Economics: Are We Really Not Willing To Pay For Quality, Pricey Apps?

Are average app users cheap?

Papermill launched on Android several weeks ago. Developed by Ryan Bateman and designed with the help of Matt Legaspi, the app is a beautiful Instapaper client for Android devices. Papermill received high praise from the community and widespread media coverage when it launched, and the developer has since broken down its success based on sales. The conclusions he draws about Android users in general are particularly interesting.

Bateman says that, “Android users not being willing to pay for an apps whose focus is quality and whose price reflects this.” Is this true only for the average Android user, or should the average iPhone user be considered as well? How can one make the blanket argument that people don’t want to pay for quality apps? I think it comes down to the basic issue of supply and demand.