Whenever rumors about a new product from Apple begin to pop up, so do the concept drawings, 3D renders, and mockups. The latest rumored Apple device to get the mockup treatment has been the iWatch, Apple’s supposed foray into wearable computing.
Already, I’ve seen no less than half a dozen concepts illustrating what people think the iWatch might look like. Some play heavily off of the design of iOS, others take design influences from the iPhone and iPad, and others yet attempt to emulate the 6th generation iPod nano, the closest thing that Apple has made to a watch so far. While all of these designs take influence from what Apple has already created, none of them take into consideration the external influences that shape the way Apple designs their own products.
For the last two decades of his life, Steve Jobs was a Mercedes man, through and through. But in the 80s, Steve Jobs was a Porsche man. He gave one as an award to the salesman who sold the most Macs in the United States. And in 1980, Apple even sponsored a Porsche to race in the 24 Hours of Le Mans sports car endurance race.
Steve Jobs wasn’t known as the most generous man in the world. While working at Atari, he recurited Wozniak to build a version of Pong in a weekend, then lied about how much money was involved and stole the majority of it from his best friend in the world. And when Pixar was just starting up, he’d fire people without any notice and without any severance.
There’s at least one guy out there, though, who thinks Steve Jobs is the most generous guy in the world. In fact, Jobs once gave him a Porsche as a reward for selling the most Macs in the United States. That number? A paltry one hundred and twenty five.
Have you ever jumped into your car with your iPad in your hands, slapped it on the dash in a hurry to get going, then had it slide right off into the passenger door the second you turn out of your road? The SofShell case for iPad 2 can prevent that, because this amazing case will cling to almost anything — including a Porsche doing 60 miles per hour.