Former Apple engineers build app to take on iCloud

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iCloud offers lots of great things to Mac users.
iCloud has a new rival.
Photo: Apple

Apple’s iCloud platform is getting fresh competition this week from some of its former engineers who want to completely change the way content is stored on your iPhone.

Co-founded by Bertrand Serlet, former senior VP of software engineering at Apple, the new startup called Upthere is launching its first iOS app that allows users to store digital photos in Upthere’s cloud that was custom made to be screaming fast.

How to search for people, places and things in iOS 10 Photos

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photos in ios 10
The Photos app is even greater in iOS 10.
Photo: Ste Smith/Cult of Mac

Apple stole a great idea from Google for its improved Photos app in iOS 10, and that’s the ability to search for people, places and things. It makes it immensely easier to find the images you’re looking for in large libraries, and it’s so simple to use. Here’s what to do.

All the iOS 10 beta 3 changes that make iPhone even better

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News and Music ios10
Apple made a lot of improvements to iOS 10.
Photo: Apple

Apple’s jam-packed iOS 10 update has gotten even better in its third beta, which brings a bunch of tiny new features that start to make iOS 10 feel like a polished product.

The list of changes in iOS 10 beta 3, which was seeded to developers this week, isn’t as long as the last update. But Apple has added some really nice tweaks to the lock screen, Apple Music, iCloud Drive and Messages, in addition to a ton of bug fixes and stability improvements.

Check out the most important new additions to Apple’s upcoming mobile OS, which is slated to launch on iPhones and iPads this fall:

iOS 10 won’t collect your personal data without permission

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Apple will only collect iOS 10 data if you opt-in.
Apple will only collect iOS 10 data if you opt-in.
Photo: Apple

Apple is getting deeper into the AI game with iOS 10, which will require users to share some data with Apple so it can make intelligent suggestions, but the company says it will be totally optional.

Starting in iOS 10, Apple plans to use differential data as a way to track users and make Siri better at predicting what you want, while not being a major creeper at the same time. The company hasn’t been very clear about exactly what data it will be collecting, but according to a new report, we now know you will have to opt-in to the service.