Apple’s latest ‘Shot on iPhone 6′ videos are absolutely gorgeous

By

Shot on iPhone 6 by Trond K.
Shot on iPhone 6 by Trond K.
Photo: Apple

I’ve been loving Apple’s “Shot on iPhone 6″ ad campaign, if for no other reason than it gives me hope that one day, I too will be able to capture crazy beautiful images with my smartphone’s camera.

Apple has pushed the campaign with tons of billboards, posters and videos, all shot by various iPhone 6 users around the world. The latest group of short videos features breathtaking shots of the Netherlands, Norway, Oregon and Australia, accompanied by sweet indie jams like “Murakami” by Made in Heights.

Watch all four videos below:

These award-winning iPhone photos put your snaps to shame

By

Heading
The iPhone photograph to beat this year.
Photo: Michał Koralewski

Thanks to its constant improvements and the fact that we carry it around virtually everywhere we go, the iPhone has become our de facto camera over the past few years.

But while most of us use our iOS devices for little more than taking Facebook snaps, the annual IPP (iPhone Photography) Awards are a reminder of just how gorgeous our mobile pics can look.

Simply put, there’s no excuse!

Sony packs pro specs in new pocket-size camera

The Sony RX100 IV will hit shelves next month.
The Sony RX100 IV will hit shelves next month.
Photo: Sony

Your iPhone makes a compelling case to never buy another camera. But Sony seems to understand that the better you get with your photography, the more you will learn that the camera in a smartphone has limitations.

So when you are ready to try a more sophisticated tool, Sony will be waiting with its new RX100 IV.

Don’t let the size, weight and look fool you into thinking this is just another point-and-shoot. Some of the specs in this tiny box rival those of a professional-grade DSLR.

Pixelated pictures? Eliminating noise takes just one click

Macphun's new software, Noiseless, makes removing the pixel distortion known as noise easy.
Macphun's new software, Noiseless, makes removing the pixel distortion known as noise easy.
Photo: David Pierini/Cult of Mac

You don’t need a formal photography education to make a pretty good snap. But sometimes, it would be nice to have a simple fix for a technical challenge without requiring a textbook or expensive software.

Take noise. In non-scientific terms, it’s the appearance that your pictures were taken in a sandstorm. It generally happens when you are shooting in low light. Lots of microscopic bits of colorful grain across your images.

The team at Macphun has created new software for Mac users with a series of simple sliders that let you take noise out of your photos. The aptly named Noiseless can have photos looking better with just a couple of intuitive steps.

A bag named Agua will keep your camera dry

The designers of the Agua bag say it will keep a camera and small lens dry in any weather.
The designers of the Agua bag say it will keep a camera and small lens dry in any weather.
Photo: miggo

When a camera bag claims to be water resistant, it feels a little like the brand is hedging its bets. It will protect your gear up to a point.

But the designers at miggo have a bag they declare confidently is storm-proof and all-weather. They even say with certainty the ironically named Agua will remain protective for five minutes in rain falling at 10 liters a minute with up to 22,000 pounds of force.

If you’re in a Biblical hard rain, you may have bigger problems then keeping your camera dry. miggo just wants you to feel comfortable with Agua if you’re out on a typical rainy day.