LAS VEGAS, CES 2013 – Everything you need to know about how Intel wants you to see them was summed up in a bizarre Ken Burns-style documentary that aired at the beginning of their CES presser, in which Intel compared their new ultrabook and tablet initiatives to Notre Dame’s use of the forward pass back in 1913 to utterly dominate the Army Cadets, a team considered much superior. The odd, old-timey documentary ended with a virtual CGI football hurtling at the screen, only to explode in a nuclear fireball just before it hit the camera. “WELCOME TO THE NEXT GAME CHANGER,” Intel blared.
If you know anything about the game in question, though, you know that Notre Dame didn’t actually invent the forward pass, though. They just swiped it from another team and popularized it.
So according to this analogy, who is Intel? They’re clearly Notre Dame, stealing another team’s moves. And that team is obviously Apple. Some game changer.
Microsoft will need to spend some serious cash if it wants to make Windows 8 and RT true iPad competitors.
Apple continues to top PC sales thanks to the iPad. Meanwhile, according to research firm Canalys, Microsoft will likely need to heavily subsidize the price of touch-first PCs and tablets if it wants Windows 8 to be anything like a success.
Echoing Tim Cook’s about Microsoft’s Windows 8 strategy being like converging a toaster and a refrigerator, the research firm notes that Microsoft’s approach could jeopardize the Windows 8 launch. Canalys notes that the big issue is that most Windows 8 features are designed for touchscreen use. That means that existing PC owners won’t get the full value or experience that Windows 8 offers unless they upgrade their hardware to a tablet, touchscreen notebook, or a hybrid device that functions as both.
Apple will no longer diffeentiate between the various iPad models, not by name at least. Starting today and going forward, iPads will be plain iPads, with no “1’, or “2’, or even “HD” suffix. When Tim Cook introduced the new iPad at today’s press event, he just called it “The new iPad.”
Those unconventional iconoclasts at Psystar might have been ground down to a gelatin paste by Apple’s legal team, but that’s not to say you can’t have a business selling Mac clones… as long as you don’t sell them with OS X pre-installed.
Just ask the guys at Quo Computers, “Apple enthusiasts who breathe and bleed Mac OS X” who have just announced their latest hackintosh: a truly ghastly tower called the maxQ2 with beefy hardware placing it somewhere between the performance of a high-end iMac and the Mac Pro.
Inside the chassis, the Q2 features an Intel Core i7 3.6GHz CPU, 12GB of RAM, a 240GB SSD, a 1TB hard drive and an NVIDIA 285 GTX GPU. The real appeal here, though, is the addition of Aestek’s liquid / copper cold plate cooling system, which will keep the innards frosty regardless of what you throw at it.
The maxQ2 will run Windows, OS X or Linux through EFI support… although Quo isn’t stupid enough to install OS X on it for you themselves. The Quo maxG2 starts at $3,675, and if you’re willing to trade aesthetic for horsepower while breaking OS X’s EULA in the process, it seems like an option worth considering.