movie trailers

November 28, 2001: Apple says QuickTime 5 is being downloaded for Mac and PC a million times every three days, putting the multimedia software on track to exceed 100 million downloads in its first year of distribution. The announcement comes as websites adopt the MPEG-4 format, and online video begins to take off in a big way.

In particular, Apple’s movie trailer website proves a massive success. Millions of people download previews of upcoming blockbusters like Spider-Man and Star Wars Episode II: Attack of the Clones. Online trailer releases for films like The Lord of the Rings become buzz-worthy events.

In a pre-YouTube world, Apple has everything to gain!

May 24, 2013: Apple begins phasing out the option for users to download movie trailers from its once enormously popular trailers.apple.com website.

The move signifies a major change taking place in the way customers consume digital content. Downloads will continue to decline as streaming services like YouTube and Netflix pick up steam.

Disney just made Good Friday a little extra good by dropping the first trailer for Star Wars: The Last Jedi.

The two-minute video teases Rey getting some one-on-one lightsaber training with Luke Skywalker, as well as tons of epic battle scenes with huge explosions, new ships and some new faces.

Check it out:

Ever wonder what would happen if Tim Cook decided to go evil and use everyone’s iPhone data for nefarious purposes?

That’s basically the plot of Tom Hanks’ new movie, The Circle, which is set at an infinite-loop-shaped campus in Silicon Valley where everything looks absolutely perfect from the outside (just like Apple).

The first trailer for Rogue One, the first stand-alone Star Wars movie, finally dropped this morning and it looks absolutely amazing.

There’s so much war going on in the two-minute trailer that our minds can barely take it all in. Prepare to get Star Wars fever all over again!

A guy wakes up with no memory of who he is — or who the beautiful scientist outfitting him with a cyborg body is. She tells him his name is Henry and that she’s his wife. Then the bad guys break in and steal her.

Sounds like a video game, right? It’s actually the trippy trailer for a new live-action sci-fi movie called Hardcore Henry. The buzzy indie film was shot using a first-person perspective that puts you in Henry’s shoes — it’s like you’re trapped in a violent videogame, with a super-strong robot hand and other cyborg embellishments.

Bruce Wayne and Clark Kent have had enough with the pleasantries. In the final trailer for Batman v Superman: Dawn of Justice, it’s an all out war.

Warner Brothers has given fans their final glimpse of new movie footage before it hits theaters next month. Batman gets the biggest role in the new trailer that shows Superman won’t have an easy fight against Gotham’s Dark Knight. There are also some new shots of Wonder Woman, Alfred, and of course Lex Luther.

Check it out:

Based on the highly acclaimed novel of the same name, The Martian will chronicle astronaut Mark Watney’s incredibly plausible scientific survival on the surface of Mars for four years in a habitat designed for 30 days.

With Matt Damon in the title role, an all-star cast and Ridley Scott in the director’s chair, The Martian is shaping up to be the one film science nerds must see this summer.

The official trailer came out Monday and you’re going to want to see it right now. Too bad you’ll have to wait until the end of November.

The first official trailer for the Steve Jobs movie we’ve all been waiting for is finally here. The one-minute clip gives us an early look at Michael Fassbender as Apple’s co-founder and former CEO, along with co-stars Kate Winslet, Seth Rogen and Jeff Daniels.

Rusty Griswold is all grown up in the upcoming reboot of classic comedy National Lampoon’s Vacation. If you’ve ever laughed out loud when someone says “prairie-doggin’,” you’ll love this new reboot just as much, what with it’s scatological and sexual humor.

Bonus: The new red-band trailer for the upcoming flick gives us a look at Thor’s Chris Hemsworth playing an Airbnb owner and showing off his six-pack abs (along with his other, less-family-friendly assets).

If Batman’s going to take on Superman, he’s going to need some extra protection and firepower. The first trailer for Batman v Superman: Dawn of Justice gives us our a glimpse of the armored batsuit — complete with glowing white eyes — the Dark Knight will don in the superhero smackdown flick.

I think we can safely assume Jony Ive isn’t designing products for Bruce Wayne. The armored batsuit looks anything but thin and light.

There’s plenty of carnage and goofy talk about artificial intelligence in the new for Avengers: Age of Ultron trailer. But, just like any Marvel Studios movie, you’ll want to stay till the end: That’s when you’ll get your first peek at The Vision, the android that eventually becomes an Avenger.

Dr. Dre became one of the most iconic figures in tech last year when Apple acquired his company, Beats Electronics. But before the doctor was making billions off overpriced headphones, he started a revolution in the music world with his pals Ice Cube, M.C. Ren and Eazy-E. Now there’s a movie coming out to tell his story.

Biopic Straight Outta Compton follows the meteoric rise and fall of N.W.A. in the mid-1980s. The film was produced by Ice Cube and Dr. Dre and is set to premiere August 14. To celebrate the upcoming film, Dre and Cube got together to ride around Compton and reminisce about the music they created before introducing their movie’s first NSFW trailer.

Watch the full red-band trailer below:

We recently got our first look at the Jurassic World trailer, the spot for Universal’s fourth installment in the blockbuster dinosauring-gone-awry franchise. And while I was listening to all of that crappy dialogue and looking at the pretty graphics, something felt weird. Kind of … familiar.

I couldn’t quite figure out where the déjà vu was coming from, but something made me want to watch the trailer for the first movie again.

As it turns out, Universal is recycling a lot of the same imagery from the older ad in hopes of making us excited about the movie in an almost subliminal way. Check it out:

“So here we are,” says Chris Pratt’s Starlord in the new trailer from Marvel Studios, “a thief, two thugs, an assassin, and a maniac.”

They may be an odd team, but they’re not going to stand by as evil wipes out the galaxy.

Guardians of the Galaxy is shaping up to be a fantastic take on the cult-hit comic book series, further cementing Marvel Comics as the cooler-than-you comic book movie studio with this hot new trailer, embedded below.

There’s a special delight to be had in watching upcoming movie trailers. Apple even has its own website and app dedicated to them. Watching a trailer is also a great way to find out if you want to even bother going to see a movie.

So, if you’re hanging out, looking for something to do on your iPhone or iPad, or you want to decide what movie to watch this evening, maybe you just want to ask Siri for help.

It’s pretty easy to ask her to show you a movie trailer. Here’s how.

Summer is here, and you know what that means? Movies. Lots and lots of over-the-top, cheesy summer action movies. It the best time of the year if you’re into popular movies, and Apple’s iTunes Movie Trailers app is one of the best way to get acquainted with all of them.

Apple just published a new update for its iTunes Movie Trailers app that adds better video playback, the choice of HD or SD trailer viewing, and Fandango integration. With the new update users can watch trailers for any movie and then purchase tickets through Fandango. Oh, and Fandango has Passbook support too, so you’ll never have to bother with losing your tickets ever again.

Here are the release notes: