Despite Increased Competition, Apple Still World’s Most Valuable Brand

Despite increasing competition from the likes of Samsung and Google, Apple continues to be the world’s most valuable brand, according to the latest annual BrandZ report from Millward Brown.

The Cupertino company was one of three technology firms in the top five, with Google and IBM placed in second and third respectively.

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Apple Climbs Up To Second In Best Global Brands Survey

Apple is the “top riser” in the Best Global Brands survey.

Apple has climbed up to the second spot in Interbrand’s “Best Global Brands” survey of 2012, with an estimated brand value of $76.5 billion. The Cupertino company is second only to Coca-Cola, worth an estimated $77.8 billion, and it leaves IBM, Google, and Microsoft trailing behind.

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Apple Turns Over Its Entire Inventory Every 5 Days

It's unlikely any of those iPads will sit on the shelf for a more than five days.

Apple’s ability to turn over its inventory incredibly quickly is seen as one of the Cupertino company’s greatest strengths. But just how quickly does it sell its products? According to Gartner’s Supply Chain Top 25 league table, Apple clears its entire inventory every 4.9 days. That’s faster than Amazon, Coca-Cola, Dell, and Samsung. In fact, the only company that turns over its inventory quicker is McDonald’s.

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Apple Sells Apps Faster Than McDonald’s Sells Hamburgers [Infographic]

Apple recently announced that they’d sold just over 15 billion apps in just three years, which got ZDNet’s Eric Lai doing some number crunching, and it turns out that the App Store has just passed a big milestone: Apple’s now selling apps faster than McDonald’s can sell hamburgers.

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