All items tagged with "mark papermaster"

AMD Hires Ex-Apple Graphics Guru

35715

Perpetual PC chipmaking underdog AMD is having a rough time of it in the mobile age. The stock is in the tank, and they lost $146 million last quarter on $1.09 billion in revenue. AMD needs to figure out a way to make a splash in mobile quick if it intends on surviving.

Over the past year, there’s been some sign that AMD has been taking this threat seriously. Last August, Jim Keller — previously director of Apple’s mobile platform architecture group — was enticed over to AMD, reporting to former Apple hardware chief Mark Papermaster. Reportedly, Keller was focusing on developing high-performance, low-power processor cores at AMD.

Now it looks like AMD is looking to beef up its mobile division even further. It is now being reported that AMD has poached Raja Koduri, Apple’s director of graphics architecture.

Read the rest of this post »

AMD Hires Ax Series Architect Jim Keller Away From Apple To Report To Mark Papermaster

AMD Hires Ax Series Architect Jim Keller Away From Apple To Report To Mark Papermaster

The man largely responsible for the design of the A4, A5 and A5X SoC used in every new iPhone, iPad and Apple TV has left Apple to join AMD.

Read the rest of this post »