Note: This is a guest column by David Yoken, founder of Macuity, a Boston Apple consultancy, who discusses the joys of providing IT and repair services to machines that “just work.”
Just got off a call with an architectural firm for whom we set up a brand new server last week. The typical conversation I have with clients is amusingly formulaic, and this one was much of the same:
Me: How’s everything going with your new server?
Customer: It’s really wonderful. We haven’t had any problems, and the transition has been nearly seamless.
Me: Super! I’m glad things are working out. I suppose now would be a good time to talk about a service and maintenance contract and schedule for your new equipment.
Customer: Well, we probably can handle most everything on our own. Apple makes it so easy, so we’ll be fine!
Me: Oh, umm…, absolutely! How about remote monitoring or help desk services?
Customer: Yeah, sure, but you probably won’t hear from us much on that end either. I think we can take it from here, but thanks!