Apple may not have launched its most innovative products in 2016, but when it comes to marketing, Cupertino is still killing it.
By utilizing celebrities, musicians, athletes and everyday iPhone owners, Apple created some of its most memorable ads ever in 2016. Whether they were touting Apple TV with Kobe Bryant, or using the story of an autistic boy to show how technology can change the world, Apple ads entertained us and gave us all the feels.
The new MacBook Pro’s Touch Bar might not be the most useful tool for professionals quite yet, but it’s quickly becoming a perfect playground for retro gaming. Two new hacks bring classic games Pac-Man and Lemmings to the Touch Bar.
The MacBook Pro’s tiny OLED display seriously limits gameplay, though: You can barely make turns in Pac-Man, but it still looks better than Doom on the Touch Bar.
Get a peek at the Touch Bar gameplay in the videos below.
Spark, the stellar email app from Readdle, is finally coming to Mac. The public beta launched a few weeks ago, but starting today now anyone can use the popular app that made its name as one of the best iOS email apps.
The jury is still out on whether the Touch Bar will become a useful tool, but one clever coder has already discovered that it’s absolutely terrible for playing video games on.
The Touch Bar on the new MacBook Pro is officially the latest absurd piece of tech to run Doom. Apple’s guidelines specifically bans games from running on the Touch Pad but that didn’t stop a developer from porting it onto the narrow screen that’s only 60 pixels heigh.
Apple has finished unveiling its product lineup for 2016, and yet again it appears to have forgotten about the Mac Pro. The high-end desktop will be three years old next month, and although it might look pretty on the outside, it’s way past its best on the inside.
Apple won’t tell us why the Mac Pro isn’t a priority anymore, but its focus is clearly elsewhere. This is a problem for creative professionals who rely on the extra power the machine provides. For some, the iMac just isn’t beefy enough.
Some believe Apple should license macOS to third-party computer makers that are willing to cater to the pros Apple is ignoring. It’s a move Apple would never make, but is it a good idea?
Join us in this week’s Friday Night Fight as we battle it out over whether Apple should let rival PC vendors build macOS machines!