Apple has finished unveiling its product lineup for 2016, and yet again it appears to have forgotten about the Mac Pro. The high-end desktop will be three years old next month, and although it might look pretty on the outside, it’s way past its best on the inside.
Apple won’t tell us why the Mac Pro isn’t a priority anymore, but its focus is clearly elsewhere. This is a problem for creative professionals who rely on the extra power the machine provides. For some, the iMac just isn’t beefy enough.
Some believe Apple should license macOS to third-party computer makers that are willing to cater to the pros Apple is ignoring. It’s a move Apple would never make, but is it a good idea?
Join us in this week’s Friday Night Fight as we battle it out over whether Apple should let rival PC vendors build macOS machines!
Apple’s launch of the new MacBook Pros prompted a surprisingly virulent backlash — one that can be explained by “catastrophe theory” in mathematics.
Normally, reaction to Apple’s new products is remarkably consistent. Apple loyalists are pleased, the wider public approves and the tech press cynically dismisses the new products (because they hold Apple to a higher standard than the rest of the industry).
This time, it was different. There was a very loud and very negative reaction. The negativity came not from the tech press, but from the most loyal and ardent Mac enthusiasts. The very people who evangelize Apple products and who are deeply invested in the whole ecosystem were the ones most vocally expressing disappointment, frustration and outright anger.
So what exactly happened? What was so bad about these new machines to provoke this reaction?
As best as I can tell, the answer is nothing at all.
But was all that enough, or could Apple have done more? None of these releases were really that revolutionary, and investors are still waiting for Apple’s next big thing. So, is it true? Is Apple really boring now?
Join us in this week’s Friday Night Fight as we battle it out over these questions and more!
The days of Apple making its own stand-alone displays for the Mac Mini and Mac Pro are dead.
Apple revealed a new 5K 27-inch Thunderbolt 3 display during its “Hello Again” keynote yesterday, only instead of being made by Apple, the company partnered with LG to create the monitor. And according to people who talked to Apple at the event, there are no plans to ever make an Apple display again.
Underwhelming! And cruelly disappointing to all the Apple faithful hoping against hope for new hardware. Here are all the other things we wanted — but got so viciously denied — during Apple’s MacBook Pro event today.
Leaked SIM trays purportedly manufactured for the upcoming iPhone 7 and iPhone 7 Plus hint at a new glossy black color option. The finish looks like it was inspired by the Mac Pro’s sleek cylindrical body that was first introduced in 2013.
Apple’s product portfolio has expanded quickly since Tim Cook replaced Steve Jobs as CEO, what with the launch of larger iPhones, Apple Watch and the 12-inch Retina MacBook. But are things getting out of hand?
Some fans might argue Apple has too much on its plate, and that other products — particularly its software — are suffering as a result. Others might argue that Apple needs everything in its current lineup — and more! — to keep up with the competition.
So, who’s right? Join us in this week’s Friday Night Fight as we exchange insults and virtual blows over whether Apple desperately needs to streamline its product lineup.
After Apple brings an OLED touch pad to the MacBook Pro later this year, the feature is likely to make its way to other notebooks — and maybe even the Magic Keyboard. This awesome new concept video imagines what that might look like.
With WWDC 2016 just days away, you’d be right to hesitate at buying new Apple gadgets this week. But with experts expecting more new software than hardware, rest assured that these great deals and freebies will still look good next week. Read on for free headphones, free classes at the Apple Store, and more in this week’s best Apple deals.