All items tagged with "LVMH"

Apple Trying To Poach Swiss Watchmakers To Build iWatch [Rumor]

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Apple is reportedly trying to lure top Swiss watchmakers away from luxury brands in its efforts to build an iWatch.

Jean-Claude Biver, president of luxury brand LVMH’s watches and jewellery division, claims that Apple has tried to recruit staff from his Hublot brand, along with employees from several other top Swiss watchmakers.

“Apple has contacted some of my employees – I saw the emails personally,” he said, noting that none of the individuals contacted jumped ship.

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