All items tagged with "lost in translation"

Want Your App To Be An Overnight Hit? Just Name It ‘Butt Crack’

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There are all kinds of little tricks developers can use to try to get their app to gain some recognition in the App Store, but Matt Henderson inadvertently discovered that naming your app ‘Butt Crack’ can reap unfathomable rewards.

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Apple’s iTunes Store Is Lost In Translation After Landing In Hong Kong

Apple’s iTunes Store Is Lost In Translation After Landing In Hong Kong

Apple’s system is converting song titles to Mandarin pinyin as opposed to Cantonese.

After finally bringing the iTunes Store to Hong Kong back in June, it seems Apple is having trouble translating its content into Cantonese. Customers are reportedly irritated that song titles by the city’s pop stars are being translated in Mandarin pinyin, rather than Cantonese.

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