Google forgot to search for ‘sophisticated logo design’



Google revealed it’s getting a new logo today that ditches its rough edges for a more simplified (some would say childish) design. The change comes just a month after the company announced it was being restructured with Sundar Pichai taking the CEO reigns of the company now owned by Alphabet.

The new logo was introduced this morning on a blog post from Google’s VP of product management, Tamar Yehoshua, and UX director Bobby Nath, who justified their kiddie logo, saying it’s supposed to reflect the many platforms users interact with Google on throughout the day.

The True Origin Of Samsung’s Logo [Humor]




Apple and Samsung are headed back to court today for round two of their billion dollar patent lawsuit that will see the two companies pointing fingers and slamming down arguments on who copied whose patents.

We’ve seen enough evidence to have our own opinion on Samsung’s copying ways and now thanks to this Thai cartoon it all becomes perfectly clear why Samsung just can’t help itself.

Image: Killua51
Thanks: Grahame

Was Apple’s Logo Really Designed Using The Golden Ratio?

Screen Shot 2013-05-20 at 12.25.44 PM

Apple is well-known for its love of the so-called golden ratio, an “extreme and mean” mathematical ratio that designers as far back as the third-century B.C. had identified as most likely to lead to harmonious design. The iCloud logo, for example, is designed with the golden ratio in mind… and it’s widely believed that the iconic Apple logo is also designed using the golden ratio.

It’s a nice thought, isn’t it? That Apple’s logo is constructed out of mathematically perfect circles and partial circles? Unfortunately, not only is it not true, but Apple has different logos it uses even in its own official materials: the Apple icon etched into the back of your iPad is very different than, say, the official  Unicode symbol.