Instagram’s gorgeous new logo comes with revamped iPhone app

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It's about time!
Photo: Instagram

Instagram is rolling out a brand new user interface on iPhone that ditches bright colors to make your photos look even prettier… but no one really cares about that. The real news is the brand new logo that comes with it.

Filled with beautifully bright colors like a sweet acid trip, it’s the first new logo Instagram has had since it launched five years ago, and it replaces the familiar retro camera, which was starting to look a little long in the tooth.

Uber’s new logo sure is a bit bizarre


Uber's new app icon is already getting insults.
Photo: Uber

Uber dropped a surprise announcement today that it has completely changed its logo and branding. The new logo is only slightly modified, featuring an altered font with letters that are closer together. The bigger news is the new app icon reflecting a total branding change. People already aren’t thrilled with it.

The picture you see above is indeed using the new Uber icon. It’s supposed to represent very small, simple forms of matter and technology coming together: atoms and bits.

Google forgot to search for ‘sophisticated logo design’



Google revealed it’s getting a new logo today that ditches its rough edges for a more simplified (some would say childish) design. The change comes just a month after the company announced it was being restructured with Sundar Pichai taking the CEO reigns of the company now owned by Alphabet.

The new logo was introduced this morning on a blog post from Google’s VP of product management, Tamar Yehoshua, and UX director Bobby Nath, who justified their kiddie logo, saying it’s supposed to reflect the many platforms users interact with Google on throughout the day.