All items tagged with "Jony Ive"

How Apple inspired the design of Force Awakens’ new stormtroopers

stormtroopers

When designing stormtrooper armor, ask ‘What would Apple do?’

Apple’s influence on the upcoming Star Wars: The Force Awakens extends far beyond Kylo Ren’s ugly crossguard lightsaber.

The Force Awakens costume designer Michael Kaplan has designed costumes on movies like Blade Runner and Fight Club, but when it came time to redesign the new stormtrooper armor for director J.J. Abrams, Kaplan said he looked to Apple as his biggest inspiration on how to perfect the stormtrooper’s white, plastic-y armor.

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How not to make your Apple Watch round

Don't try this at home. Photo: Peripatetic Pandas

Don’t try this at home. Photo: Peripatetic Pandas

Apple Watch is hands down the most beautiful smart watch you can buy, but it doesn’t have a gorgeous round face like the original Apple Watches did. Jony Ive never even considered using a round design because “a circle doesn’t make any sense” for a list-based interface, but the crazy tech pranksters at Peripatetic Pandas are ready to show him how wrong he was.

Using a metal grinder to round out the Apple Watch’s corners, the guys who also solved the iPhone 6’s protruding lens problem have also devised an ingenious way to get a custom round Apple Watch. Sure, their method will void your warranty, but it’s pretty amazing that the watch still works after the beating it receives.

Watch the gory video below:

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Apple Watch is a miniature replica of the original iPhone

Photo:

Like father, like son. Photo: fourseven66/reddit

With its small screen and 0.46-inch thickness, the original iPhone from 2007 looks like an antique these days. Put it next to the Apple Watch, however, and it’s remarkable how similar the two devices look in terms of their design language.

At 0.45 inches, the Apple Watch is ever so slightly thinner, but its rounded edges, color and overall aesthetic certainly appear reminiscent of the first-generation Apple handset, don’t you think?

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The Fourth is strong with these Apple Star Wars mashups

Apple and Star Wars: A match made in a galaxy far, far away?

Apple and Star Wars: A match made in a galaxy far, far away?

Apple and Star Wars are forces to be reckoned with. These two cultural powerhouses deliver endless entertainment and inspire extreme fandom.

Mash the two of them together and you’ve got the technocultural equivalent of an atom smasher. Or a Reese’s Peanut Butter Cup. Or something.

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This is what new Star Wars droid BB-8 would look like in space gray

What if Jony Ive designed BB-8? Photo: Martin Hajek

What if Jony Ive designed BB-8? Photo: Martin Hajek

With its roly-poly looks and infectious personality, new droid BB-8 looks primed to be a real scene-stealer when Star Wars: The Force Awakens hits theaters at the end of the year.

And now we know what the ballsy little bot would look like if Jony Ive replaced its orange-and-white color scheme with something a little more subtle.

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See Jony Ive and Marc Newson talk Apple Watch design

Jony Ive gets animated as he talks about Apple Watch. Photo: Vogue

Jony Ive gets animated as he talks about Apple Watch. Photo: Vogue

Jony Ive and his BFF Marc Newson launched Apple into the luxury market this week with the Apple Watch, which expertly straddles the line between gadget and fashion accessory.

Apple’s dynamic designing duo sat down with Vogue’s Suzy Meeks this week to talk about their first foray into the fashion world — as well as what inspired them to create the Apple Watch. We rounded up the top 8 revelations from the pair’s appearance earlier this week, but Vogue just made the full interview available online, and it’s full of juicy insights into Jony and Marc’s thought processes.

Watch the full interview below:

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Parody videos take a swipe at Apple Watch

A starry-eyed Jony Ive raves about the Apple Watch in a new parody video. Photo: Gizmodo

A starry-eyed Jony Ive raves about the Apple Watch in a new parody video. Photo: Gizmodo

One magical piece of wearable technology, two radically different parody videos.

The first takes a jab at the seemingly never-ending supply of superlatives Jony Ive uses to describe the Apple Watch. The other reminds us just how precious watches are to people determined to pass them along as keepsakes at all costs. See them both below.

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Jony Ive on Apple Watch alchemy and working with robots

Marc Newson and Jony Ive Photo: Vanity Fair

Marc Newson and Jony Ive Photo: Vanity Fair

Apple Watch might be the most controversial product Cupertino’s ever launched, but according to Jony Ive, Apple’s been on this path since the Jobs and Woz founded the company.

The Apple design boss and Marc Newson opened the inaugural Condé Nast International Luxury Conference today in Florence, Italy, to talk about their smartwatch that’s part fashion item, part tech gadget. Ive and Newson sat down with conference host Suzy Menkes and explained how they approached the development of Apple WAtch.

“We don’t look at the world through predetermined market opportunities,” said Ive. “What we’ve done fairly consistently is try to invest tremendous care in the development of our products.”

Here are the eight most important bits we learned about the Apple Watch’s development:

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Jony Ive praises Airbnb as ‘soaringly ambitious’ startup

airbnb

As part of Time’s 100 Most Influential People, Jony Ive penned a short essay praising Airbnb CEO Brian Chesky for creating a “remarkable startup.”

“The service that Brian and his partners imagined is soaringly ambitious and utterly practical,” said Ive, who didn’t make Time’s list himself this year.

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J.J. Abrams rocks an Apple Watch at Star Wars Celebration

May the Force Touch be with you.

May the Force Touch be with you.

Being pals with Jony Ive definitely has its benefits. Just ask J.J. Abrams, the director of the upcoming Star Wars movie.

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