Jimmy Iovine used his appearance at the Vanity Fair New Establishment Summit in San Francisco to take swipes at Spotify and, in particular, to underline his hatred of free music streaming.
“Free is a real issue,” he said. “This whole thing about freemium, maybe at one time we needed it. But now it’s a shell game … These companies [offering a free music tier] are building an audience on the back of the artist.”
SAN FRANCISCO — Just how big is Apple’s next product reveal going to be? All signs point to it being a massive blowout of an event — far bigger than the standard iPhone “s” upgrade the world is expecting.
Apple might be unfairly painted as an aging company run by middle-aged white dudes with “dad dancing” moves, but it’s certainly not shying away from controversial characters.
Cupertino’s roster today includes employees like Dr. Dre — a man who was the epitome of gangsta rap before becoming “hip-hop’s first billionaire” — and Trent Reznor, aka the singer who once made public his desire to, erm, sleep with you in an animalistic fashion.
It’s a safe bet that Apple wants to be down with the kids, but this controversy-seeking behavior comes with a fair share of risk. And it’s only going to be a matter of time before Apple is hit by it.
With the purchase of Beats Electronics and the subsequent launch of Apple Music, Jimmy Iovine quickly became Apple’s best hope for saving the music industry. But in a new interview, the Beats co-founder says it’s just not cool to be into music anymore.
To help ignite the scene, Iovine and Dre created an Academy for Arts Technology and the Business of Innovation at USC, and while the music and tech mogul says the program has already become ultra-competitive to get into, it might not be enough to change young people’s minds from wanting to become the next Larry Page instead of the next Jimmy Page.
Could Apple carry its Apple Music human curation obsession over to its much-rumored Apple TV refresh?
During Jimmy Iovine’s new interview with Wired about Apple Music, Iovine — unprompted — chose television as another example of a place Apple could incorporate its belief in humans trumping algorithms when it comes to recommendations.
Iovine said that:
Once Apple Music finds its groove there’s going to be no way for rivals to compete with the service, according to Beats co-founder and Apple exec Jimmy Iovine.
“Curation is a big thing to us, and no one is going to be able to catch us or do it better,” Iovine says in a new interview, in which he stresses Apple Music’s not-so-secret weapon — human focus.
#FightingWords.
Apple’s big idea for transforming the way we experience music is bringing a personal touch — and a simple, unified platform — to the tangled technological mess that music’s become in 2015. Apple Music is classic Apple: putting a human face on technology that threatens to overwhelm us.
Tim Cook brought out high-profile artists, and Apple’s team of industry insiders, to show off what he called “the next chapter in music” today at the Worldwide Developers Conference in San Francisco.
“I know your are going to love it,” Cook said, introducing Apple Music. “It will change the way that you experience music forever.”
Here’s what Apple Music will bring to your ears.
Apple is planning to unveil its big redesign and rebranding of Beats Music this summer at WWDC, but according to a new report citing industry insiders, Jimmy Iovine and Eddy Cue are having a hard time finalizing deals with major labels.
HBO finally unleashed its Netflix-killer today with the HBO Now app for iOS and Apple TV. The company is already having a hard time keeping up with demand on the streaming service, but according to a profile on HBO CEO Richard Plepler CEO, the original plan was to launch it at the end of 2016.
Today’s launch may not have happened it if weren’t for Apple executive Jimmy Iovine, who sparked the connection between HBO and Apple. After Fox CEO Rupert Murdoch made a hostile bid to takeover of Time Warner last year, Plepler says he knew he need to pivot the company. So he called up his old buddy Jimmy and asked if Apple would be interested in an HBO Now deal.
“I think that’s the shit,” Jimmy said.
Apple will supposedly unveil a big redesign of Beats Music in June, but if you are hoping it will come with a free, ad-supported tier, you’re going to be out of luck.
Apple wants to help music labels kill free music streaming by inking deals that will give subscribers exclusive access to albums before they hit rival players like Spotify, Rdio and Pandora.
SAN FRANCISCO — Another Apple event, another mysterious building sprouting up seemingly overnight. They pop up to shield Apple’s prep work from prying eyes, but they also fuel the imaginations of anybody who’s interested in Cupertino’s next move.
The latest such structure — this time with solid white walls and a tented, tarp-like roof — isn’t nearly as elaborate as the gigantic building erected before last fall’s Apple Watch event, but the mysteries concealed could be gigantic.
The big reveal comes at the Yerba Buena Center for the Arts next Monday, when we will almost assuredly learn more about the Apple Watch (among other things). Until then, all we can do is wait and wonder: What could be hidden inside Apple’s mystery tent?
Apple plans to launch a new streaming music service this spring, but music industry insiders say Apple isn’t trying to just compete with Spotify, it wants to become the music business.
Tim Cook and Jimmy Iovine were two of the most in-demand people at this year’s Grammys. Eddy Cue and iTunes VP Robert Kondrk were also in attendance according to a new report from Billboard, which claims artists and labels execs alike were lined up at Clive Davis’ pre-Grammy gala to get a meeting with the biggest names in tech that are now poised to take on music, again.
Jimmy Iovine has devoted recent weeks to meeting senior execs at major and indie labels to talk about the new music service that will launch by summer at the latest and come alongside a major redesign of the iTunes Store as the company struggles to adapt to decline music sales.
Monster Inc, the company that help co-design the original Beats by Dr. Dre headphones, is suing Beats Electronics along with cofounders Dr. Dre and Jimmy Iovine for allegedly stealing its headphone technology.
The company, known for its overpriced audio cables, filed a lawsuit this week in San Mateo California, claiming Beats and its founders screwed the it out of millions of dollars before the company was sold to Apple last year for $3 billion. According to court documents obtained by USA Today, Monster says Beats concealed its role in the designing and engineering the headphone line, as well as its part in the manufacturing, distributions and selling of the headphones.
Beats co-founder Jimmy Iovine is in fresh talks with the world’s top musicians, in hopes of landing more exclusive album deals for iTunes, reports The New York Post.
Apple is looking to replicate the success Beyonce had with her exclusive iTunes album in December 2013, by signing other hot artists to drop their albums early on Beats Music and iTunes. But according to industry sources, the idea of artists making side deals with streaming services is not going over well with record label executives.
GQ Magazine has named Apple exec and Beats cofounder, Jimmy Iovine, as one its Men of the Year. To go with the annual honors, the music legend sat down for an interview to discuss how he went from sweeping floors in a New York recording studio at 19, to creating the iconic Beats brand at 55.
Apple acquired Iovine’s company for a record $3 billion earlier this year, but according to Jimmy, it took him about two years to convince Apple that they needed him to plug the musical hole Steve Jobs left when he died in 2011.
In an interesting Wall Street Journal profile of Beats founders Jimmy Iovine and Dr. Dre, the two music industry vets and current Apple employees describe their new $70m undergraduate academy at the University of Southern California as a training ground for future Apple and Beats employees.
“We wanted to build a school that we feel is what the entertainment industry needs right now,” Iovine is quoted as saying. “There’s a new kid in town, and he’s brought up on an iPad from one and a half years old. But the problem with some of the companies up north [in Silicon Valley] is that they really are culturally inept.”
“I’ve been shocked at the different species in Northern and Southern California—we don’t even speak the same language. The kid who’s going to have an advantage in the entertainment industry today is the kid who speaks both languages: technology and liberal arts. That’s what this school is about.”
Apple’s new headphone company received an official ban from the NFL this season, prohibiting the Beats cans from being worn at games or official press conferences, and Beats co-founder Jimmy Iovine couldn’t feel more lucky.
Iovine was the keynote speaker today at the University of Southern California’s Global Conversation, and according to Business Insider, he told the audience that the NFL’s decision to ban Beats at the behest of Bose was an inept move that’s turned Beats into a superhero.
Apple today officially welcomed Beats Music and Beats Electronics to its family, along with Beats co-founders Jimmy Iovine and Dr. Dre, following its $3 billion takeover back in May.
“Music has always held a special place in our hearts, and we’re thrilled to join forces with a group of people who love it as much as we do,” reads an announcement on Apple.com, while those buying products from the Beats website will now be routed through the Apple Store.
Apple is finalizing its acquisition of Beats Electronics ahead of the August 1st closing date, and while most of Beats’ top talent will be migrating to the mothership, about 40% of Beats’ global workforce will be cut during the transition.
Around 200 jobs at Beats Electronics will be cut as part of the merger, according to the NY Post, which reports offers were sent to from Apple to employees last week, some of which are just transitional offers with a set end date.
If there’s one thing we learned during the World Cup (other than ze Germans are relentlessly brilliant machines), it’s that Beats has some of the best damn marketing on the planet, and Apple really, really needs its help.
After getting tossed around by Samsung in the marketing ring the past few years, the NYPost reports that Apple is looking to Beats co-founder Jimmy Iovine to help it reignite its marketing magic, even if it means cutting ties on its 30-year partnership with TBWA.
Jimmy Iovine and Dr. Dre just made billions off Apple’s acquisition of Beats Electronics, but the company is ready to squeeze out a few billion more from a ring of Chinese knockoffs.
Legal filings from Beats claim that cheap counterfeit headphones are screwing the company out of billions of profits by using the company’s popular “b” logo to rake in an ungodly $135 billion in sales. Now the doctor wants his cut.
Hours after Apple secured its $3 billion acquisition of Beats, Eddie Cue and Jimmy Iovine took the stage at Code Conference to talk about the new partnership along with the state of tech and the future of Apple.
Eddie boasted Apple’s 2014 product pipeline is the best he’s seen in his 25 years at Apple, but the duo also dished on their decade long relationship, the state of streaming music services and what Apple might do to make the TV experience a lot less sucky.
The interview has finally been posted in full by Re/code and while it’s slim on Apple secrets it does provide a fascinating look at where the company might be heading.
Check it out:
24 hours haven’t even passed since Apple announced it scooped up Dre’s bass-loving headphone company but that’s not stopping the Dr. and Iovine from busting out an encore to their most successful headphones yet.
This morning Beats revealed its replacing its popular Beats Solo headphones with the new Beats Solo² that not only offer better sound, they’re the most Apple-like set of cans we’ll see before Jony Ive gets his team on them.
I’m a streaming music junkie. I’ve subscribed to Rdio, Spotify and Slacker to rein in my tendency to hoard (and then not back up) music. Putting a tenner on monthly subscriptions for an all-you-can-listen auditory buffet model appealed to me more than an album-binging approach, too.
Still, the Apple and Beats acquisition rumors (now fact) struck me as tone deaf – what does Beats bring that the other services don’t? So I decided to take the Beats app on my iPhone for good long spin.
Now that Apple’s acquisition of Beats has finally been made official, Eddy Cue and Jimmy Iovine took the stage at the the inaugural Code Conference tonight to give a peak behind the scenes of deal, as well as glimpse at what’s to come in 2014 – including the best product pipeline the company has seen in 25 years.
The interview comes as Apple is preparing for its annual developer’s conference in San Francisco next week where it’s expected to announce new versions of iOS and OS X, and while will have to wait to see if any hardware will come out as well, Eddy Cue is already hard at work hyping Apple’s upcoming products.
Kara Swisher and Walt Mossberg led the conversation with Eddy Cue starting things off by parroting Tim Cook’s statements that Apple acquired Beats for three reasons: Talent, Headphones, and a Music Subscription Service, before revealing these eight new tidbits on the deal as well as the future of Apple:
