Having written about the Apple Watch for months before it was announced, I’ll admit it was difficult to stop referring to the device as the “iWatch.” Even Tim Cook has slipped up and used that name in interviews, suggesting that this is the name Apple’s wearable debut had inside the company.
With that in mind, CollegeHumor has created a hilarious public service announcement video entitled, tactfully enough, “Apple: Call It the iWatch and We’ll Kill You.”
The reviews are in! We’ll tell you what people love and don’t about the iPhone 6… Then, RIP, iPod Classic. We remember the humble beginnings of the device that built the new Apple. And finally, Apple announced a base price of $349 for the Apple Watch, sure, but the prices for the other editions might make even Rolex envious. All that plus the lesser known features of iOS 8; how to get U2 out of your iTunes; and a new social video app has us taking more selfies than ever.
Titter your way through each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the chuckles begin.
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Of these applications, four featured the Apple logo in front of the word “Watch,” while the other two referred to the two words “Apple Watch.”
Apple’s legal firm filed the trademarks under a total of 11 International Classes for protection and clarification, covering areas including financial transactions, fitness and wellness sensors, and more.
With the poor streaming quality from yesterday’s Apple Event, you may have missed some of the juiciest bits — like the unveiling of the Cupertino company’s exciting new wearable. Well, fear not; the video above will tell you all you need to know about Apple Watch in just six minutes.
While you’re waiting for the Apple Watch to be released, be sure to subscribe to Cult of Mac TV on YouTube to see more videos like this one — as well as the latest Apple news, and much, much more.
Will the Apple Watch revolutionize mobile health as we know it? Photos: Roberto Baldwin/The Next Web
Months of rumors suggested Apple’s wearable device would be a health-centric powerhouse capable of predicting heart attacks, analyzing sweat and other miraculous feats. But in reality, the Apple Watch seems more like a sexy, supercharged fitness tracker than a full-fledged medical device.
Still, this is an ambitious first-generation device — a crucial step forward for wearables that points the way toward the comprehensive health and fitness device the Apple Watch could become.
You’re gonna want one of these. Probably both, though. Photo: Roberto Baldwin/The Next Web
That like-new iPhone 5s in your pocket? Obsolete. How about that smartwatch or fitness band you’ve been carting around on your wrist for the past six months? Old news. If you whip out your leather wallet and try to pay with a rectangle of plastic — at least at the corporate stores Apple works with — chances are you’ll be looked at like an old fogey.
Apple has, once again, thoroughly owned the mobile category, expanding the ways we communicate, live and transact business in our daily lives.
This domination of the smartphone, smartwatch and mobile payment categories, as revealed in today’s big iPhone 6 and Apple Watch event, has us ready to hand over another load of cash to the Apple mothership, and gladly. As usual, there were some surprises — some awesome and some not so much — but here are the main takeaways.
Today Apple unveils the iPhone 6 and mythical iWatch, and Cult of Mac is on the ground in Cupertino, enthusiastically reporting all the action from The Flint Center. Leander will be at the event, elbowing his way to the front of the line for the keynote and hands-on sessions.
This liveblog post is where we’ll cover all the announcements and festivities in Cupertino. We’ll have full updates, analysis and entertainment—everything you could possibly want to know about Apple’s newest, most magical devices.
The event kicks off at 10 a.m. Pacific, but we’ll be firing up the liveblog hours before to give you details from ground zero. What mysteries await us inside Apple’s mysterious white box? You’ll have to come back and find out.