Apple fans have been disappointed that the iPad mini cost $329, while other 7-inch tablets cost significantly less. Phil Schiller defended the price saying consumers will pay for a quality product. He’s right. Apple’s going to sell a gazillion iPad minis, but the reason for it’s higher price tag might have a lot more to do with problems manufacturing the touch screen.
According to Digitimes, Apple’s $329 price tag for the iPad mini is largely due to low yield rates for the device’s GF2 (DITO film) touch screen technology.