Phil Schiller, Apple’s senior vice president of worldwide marketing, reportedly shot down suggestions that the Cupertino company will launch a low-cost iPhone later this year during an interview with a Chinese newspaper earlier this week. According to the report, Schiller said that the budget devices will “never be the future of Apple products.”
Reuters was one of the first media outlets to cover the report, but in an interesting move, it has this morning pulled its piece after “substantial changes” were made to the original article. Could this mean Schiller didn’t really say those things?
We already posted the transcript to Tim Cook’s full interview with Brian Williams on last night’s NBC Rock Center, but here’s the video, covering everything from his CEO role at Apple, the failure of iOS 6’s Maps, the future of the Apple TV, and more.
Part one is above, and part two is below the jump. Sorry, NBC insists on posting their videos in Flash, so you’ll need to watch this on a Mac or PC.
Apple CEO Tim Cook practically never grants interviews, and rarer still, one where he talks with such candor about the future of Apple, the legacy of Steve Jobs, and why Apple products aren’t currently made here in the USA, but soon will be.
Join us on our newest CultCast as we discuss Mr. Cook’s recent interviews, his frank comments about Apple’s “intense interest” in TV, and why that new Apple-stamped mystery set could be built right here in the U.S. of A.
All that and more on our newest CultCast! Subscribe now on iTunes, or easily stream new and previous episodes via Apple’s free Podcasts App.
NBC Rock Center just aired its exclusive interview with Brian Williams and Apple CEO Tim Cook. In his first real TV interview, Cook was candid about his CEO role at Apple, the failure of iOS 6’s Maps, the future of the Apple TV, and more.
Here’s the full transcript of tonight’s Rock Center segment with Tim Cook:
Apple CEO Tim Cook just didn’t talk with Businessweek today in an unpredecented interview, he’s also going to be on NBC’s “Rock Center” tonight talking to Brian Williams… and in a new preview of the upcoming episode, Tim Cook has hinted strongly that Apple will be entering the HDTV market sooner rather than later.
Tim Cook sat down with Bloomberg Businessweek for a massive 11-page interview. It’s incredible reading, well worth going through in total, but here are the best bits and quotes, ranging everywhere from Apple’s patriotism, to why Scott Forstall was fired, the future of the Mac, how Apple plans on fixing iOS 6 Maps, and much, much, much more.
Tim Cook visits Foxconn, where Apple’s iMacs are traditionally assembled.
Apple CEO Tim Cook has announced that the company will invest over $100 million to bring some of its Mac production back to the United States in 2013. At least one model will be made exclusively in the U.S., Cook revealed during an interview on NBC’s Rock Center, though he wouldn’t reveal which model that would be.
Legendary entrepreneur and businessman Mark Cuban knows a thing or two about the TV industry. Besides owning the Dallas Mavericks, Cuban founded HDNet Movies and is subsequently the chairman of AXS TV on the HDTV network. He also appears in Shark Tank, a reality TV show starring prominent entrepreneurs and business executives.
It’s no secret that Apple has been trying to reach agreements with Hollywood to create a totally new kind of TV experience. Negotiations have reportedly been ongoing for quite some time. In a recent interview, Cuban explained how Apple’s software integration with the cable companies would be a “game over” move. The TV industry would never be the same.
If Tim Cook is the operational brains behind Apple, then Phil Schiller is the showman. Since Steve Jobs passed away, Schiller has been the go-to guy for product unveilings at Apple’s high-profile media events. This past Tuesday, Schiller showed off a number of brand new products to the world, including the iPad mini and all-new iMac.
What does Apple’s marketing guru think about the company’s approach to designing products like the Mac?