Apple’s still leading, but the market for new tablets is declining. Photo: Jim Merithew/Cult of Mac
Worldwide tablet sales may be falling, but according to figures from the International Data Corporation (IDC) Worldwide Quarterly Tablet Tracker, the iPad is still leading the product category when it comes to sales — despite five consecutive quarters of negative annual shipment growth.
To paraphrase Mark Twain, reports about the death of PCs have been greatly exaggerated. Or they have for Apple, at least.
According to new numbers from market analysts IDC, Apple sold an impressive 4.9 million Macs in the third quarter of 2014, representing an overall increase of 8.9% year-over-year. What does that mean? In short, that Apple is now in the top five PC vendors worldwide based on number of units shipped.
While Android has a significantly larger user base, iOS has always been the more profitable platform for app developers. That’s expected to change over the next three years, however. One analyst believes that by 2018, Google Play will bring in more revenue than the App Store for the first time ever.
A new survey, reportedly taken from a sample of 50,000 smartphone users around the world, reveals the reasons consumers made the phone purchasing decisions they did.
According to IDC’s findings, battery life is the number one most important factor when it comes to choosing a smartphone — coming above ease of use, screen size, camera resolution, and touch screen. When asked, almost half of all iPhone owners quizzed named battery life as the main reason for their selecting the device.
Slowly but surely, the worldwide PC market is drying up. In the first quarter, a recent report from IDC says that worldwide PC shipments have slipped 4.4% year-over years. And not even Apple has proven immune to the wasting away of the PC market, but they’re still making up for it on other ways.
International Data Corporation (IDC) released it’s quarterly report on worldwide tablet shipments Tuesday. The report states that the data tracking agency has lowered its expected forecast for growth in the tablet sector, which includes Android, iOS, and Windows tablets.
Tablet shipments are now expected to reach 221.3 million units this year, which is down from the agency’s earlier forecast of 227.4 million units. This new forecast is still 53.5 percent higher than last year’s unit shipment levels, however.
Android’s share of the worldwide smartphone market increased yet again during the second quarter of 2013, while the iPhone suffered a slight dip, according to the latest figures from IDC. But Research Manager Ramon Llamas is confident that Apple’s smartphone will recapture more users later this year when the Cupertino company launches the iPhone 5S.
For a long time after its launch, the iPad was by far the best-selling tablet on the market, and no matter how hard they tried, rival devices didn’t stand a chance of stealing its market share. But that’s all changed, according to the latest figures from IDC.
Android-powered slates saw a staggering 163% increase in the last year, and they’ve now overtaken the iPad and opened up a rather large gap in market share.
Spanish mobile operator Telefonica has partnered with Microsoft in a bid to boost Windows Phone 8 adoption. The two companies plan to launch an “enhanced marketing effort” that will fight back against “the current duopoly” of Android and iOS.