Pinning, posting or tweeting one’s way through a wilderness adventure always seemed a little antithetical to me; isn’t one of the reasons for going out into nature to get away from all this artificial electronic junk anyway? Yes, of course, I too am guilty of the odd flirt with Facebook from the bush — but I always feel so dirty afterward.
Yonder, a free app that creates a social circle for outdoor enthusiasts, won’t change how I feel about Tweeting from the trail — but at least it might push me closer to an equilibrium by turning the tables by inspiring me to get out there (boy, are those pictures gorgeous), and putting the outdoors in my social media instead of the other way around.
If there were ever a medal for Most Staggering Misnomer, the iPhone would find itself in serious contention for gold; the little glass slab is so stuffed with useful functions it makes the “phone” element of its name ridiculously misleading. Consider the action-packed roles my iPhone has filled over the years: Bicycle computer; running partner; navigator; wilderness scout; survival guide; weather advisor; and visual story-telling tool, not to mention being able to score all these adventures to music. And yeah, it makes calls too.
The iPhone is the most indispensible piece of hardware since man discovered sharp rocks. Problem is, the iPhone is also a fragile weakling, easily damaged by sharp rocks, gravity or water — things that exist in copious amounts around precisely the places you’d want to use the iPhone to adventure with.
The people at LifeProof, however, have recognized this paradox, and they think they have a solution. They’ve come up with a quiver of clever, well-designed, mission-specific exoskeletons that work as a seamless, modular system, all designed around the core armor: a lithe, shock-resistant, fully sealed (yes, waterproof) iPhone 4/s case. And for the most part, it works brilliantly.