It’s unheard of that you get to watch an Apple product being developed before your very eyes, but that’s exactly what’s happening with Apple’s new mothership headquarters — which we once referred to as the biggest Apple product ever built.
Despite not touching down officially until 2016, we’ve seen a steady stream of new images of Apple’s new campus during construction, many courtesy of the aerial photography of Bay Area traffic reporter Ron Cervi.
In new images posted to his Twitter account, Cervi shows how the HQ is slowly taking shape, with concrete and rebar work continuing, alongside the digging of tunnels, ready for the foundation and retaining walls of the new structure.
Write it off as a smokescreen to cover sliding profit and margins if you want, but Tim Cook’s belief in the culture of Apple came across loud and clear during Monday’s conference call with analysts and reporters.
Speaking about Apple as a “force for good in the world beyond our products” Cook claimed that, “Whether it’s improving working conditions or the environment, standing up for human rights, helping eliminate AIDS, or reinventing education, Apple is making substantial contributions to society.”
Senator Claire McCaskill has just asked Apple CEO Tim Cook about the deal Apple forged with Ireland to pay only 2% taxes, and whether or not there will ever be a country that offers Apple such a great tax deal that they would pack up and move out of Cupertino to overseas.
Apple’s new spaceship headquarters look pretty amazing. Even though the mothership is still a year behind schedule, Apple loves the design of it so much, that they want the architectural firm who created the mothership to redesign some Apple Stores too.
Foster + Partners architecture firm has just signed a deal with Apple to work on new designs for some of its retail stores.
A rendering of what Apple’s new campus may look like.
According to the San Jose Mercury News, Apple’s new “spaceship” campus is one step closer to becoming a reality, thanks to a measure taken by California’s Governor Jerry Brown, which will allow the new planned campus to qualify for an expedited environmental review.
Did Apple borrow the design for its new spaceship-like Cupertino HQ from this retro-futuristic design made for the NYC Columbia Circle Shopping Center back in the 1940s?
Apple’s never been afraid to borrow great ideas and make them their own. It should be no surprise, then, that Apple’s latest great idea — a giantspaceship-like HQ — was borrowed from someone else’s design. What may surprise you is the original design was made way back in the 1940s!