HBO Now

Read Cult of Mac’s latest posts on HBO Now:

Second- and third-gen Apple TVs can no longer play HBO Now

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apple tv
Users can no longer access HBO Now in this way.
Photo: Jim Merithew/Cult of Mac

HBO discontinued support for its HBO Now app on second- and third-generation Apple TV models. The app allows HBO subscribers to access on-demand content from the cable channel’s library of original movies and shows.

The discontinuation means the HBO Now app will no longer be updated on these older devices. It will be removed entirely — so that it’s not possible to access the content anymore from those Apple TV models.

HBO Go, HBO Now drop support for older Apple TV models this month

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HBO-Now
There is another way to enjoy HBO services on Apple TV, however.
Photo: HBO

HBO on Wednesday confirmed its HBO Go and HBO Now services will drop support for second- and third-generation Apple TV units this month. Users will no longer be able to stream starting April 30.

The change is being made “in order to provide the best streaming experience,” the company said. There are other ways to enjoy these services on older Apple TV boxes, however.

HBO unlocks 500 hours of free content, but not Game of Thrones

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You'll have to subscribe to HBO Now to see Game of Thrones.
You'll have to subscribe to HBO Now to see Game of Thrones.
Photo: HBO

HBO is joining the wave of companies that are offering free access to their content to placate everyone sheltering in place during the COVID-19 pandemic.

Starting on April 3, the HBO Now and HBO Go apps will offer freebies to anyone the doesn’t already have a paid subscription. The trove of over 500 hours of free content includes all seasons of The Sopranos, Silicon Valley, The Wire and Ballers. But if you’re hoping to finally catch up Game of Thrones for free, you’ll be sorely disappointed.

Apple TV+ misses out on big COVID-19 surge in streaming demand

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LG UM6X UHD in room
Sorry, Apple.
Photo: LG

It’s a surprise to no one that video streaming services are seeing big surges in demand while everyone is stuck at home during the COVID-19 pandemic. But it seems Apple TV+ is missing out.

While the likes of Netflix, HBO Now, and Disney+ have seen sharp increases in subscribers in recent weeks, according to a new report, the number of people turning to Apple TV+ has hardly risen at all.

Disney+ racks up nearly $100 million in user spending in first 60 days

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Disney+
Disney+ is off to a flying start.
Photo: Disney

Aside from saying that Apple TV+ pulled in “millions of users” in its first week, Apple hasn’t shared any stats about how Apple’s streaming service is doing. Disney+, on the other hand, seems to be blowing away the competition.

Two months after Disney+ launched, its app has been downloaded close to 41 million times on the App Store and Google Play app store. In total, it has generated an estimated $97.2 million in user spending.

Avoid annoying geo-restrictions on streaming services [Deals]

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Getflix
Easily bypass any location-based restrictions on all your favorite streaming content.
Photo: Cult of Mac Deals

Just because you’re in another country shouldn’t mean you can’t watch your favorite shows and movies. So it’s a bummer when Hulu. HBO, or Amazon says the country you’re in doesn’t support their content. With this simple tool, you can avoid that annoyance and get back to binging anywhere in the world.

T-Mobile to launch TV streaming service soon

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t-mobile
T-Mobile CEO John Legere is trying to make is carrier relevant again.
Photo: T-Mobile

T-Mobile is about to launch a new feature as part of its wireless service plans designed to lure in new subscribers: free TV streaming.

The carrier is reportedly planning to enter the streaming wars within the new few weeks with a free, ad-supported video service optimized from mobile streaming. T-Mobile service sounds similar to Verizon’s now-defunct go90 video streaming platform, but T-Mobile is hoping to some extra perks will make it more attractive to customers.

Lose cable, but not your shows, with this cord-cutter megabundle [Deals]

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The Ultimate Cord Cutting Kit Subscriptions
Cutting your cable doesn't have to mean less content, with access to the world's largest entertainment library.
Photo: Cult of Mac Deals

With the explosion of content over the last few years, cord cutting is sweeping the country. In comparison to wired alternatives, digital options cost less but offer just as much content — along with a few bonuses.

We’ve got a bundle that’s loaded for the cable-weary. And right now, you can get a year of the Ultimate Cord Cutting Kit Subscriptions for just $19.99.

iPhone users spend more than ever on apps

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iPhone 7
App spending is on the rise.
Photo: Ste Smith/Cult of Mac

When it comes to buying apps, iPhone users aren’t afraid to bust out their wallets for good software.

Spending on iOS apps increased during 2016, according to the latest data from app analytics firm SensorTower which claims the average iPhone user spends $27 a year just on games.

HBO Go just got even more distracting

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HBO Go Band of Brothers
You'll hit Play on Normandy in Band of Brothers, and the next thing you know, they'll be in Berlin.
Photo: HBO

An update to HBO Go is a direct assault on your productivity.

The streaming service just added two new features that are sure to send you spiraling into a “just one more” death spin. The new features are Picture-in-Picture (for compatible devices running iOS 9) and autoplay, which is how you sit down to watch a single episode and then look up later to discover the sun has come up, and now you have to go to work.

New Apple TV ads showcase apps and games

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Apple TV might get exclusive TV shows.
Apple TV might get exclusive TV shows.
Photo: Apple

The new Apple TV is all about apps and games, so it makes sense that there are five new ads from Apple on its YouTube channel that are all about specific games and apps.

Check out the videos below for streaming media apps like Netflix and HBO, along with a trio of gaming titles, including Apple TV ads for Asphalt 8 from Gameloft, mega-hit casual Crossy Road from Hipster Whale, and Disney Infinity 3.0 Edition: Star Wars from the House of Mouse.

34 apps to try out on your brand new Apple TV

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Apple TV 4 brings iOS apps to the big screen.
Apple TV 4 brings iOS apps to the big screen.
Photo: Apple

When Apple TV units finally ship tomorrow, they will bring iOS apps to the big screen for the first time.

Some of the best apps from your iPhone are making the jump, including Periscope, Zillow and Airbnb. And of course all the old Apple TV apps like Netflix, HBO Now, Hulu and Showtime will still be available.

Now that the new Apple TV’s arrival is imminent, developers are ready to flood the device with a tons of apps focusing on everything from cooking and exercising to gaming and news.

Here’s a list of new apps available on Apple TV:

Apple snags Showtime for yet another streaming exclusive

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You can now stream Showtime without cable
Showtime is coming to Apple TV 
Photo: Showitme

HBO made a splash with its streaming service HBO Now, and now its cheaper rival Showtime is ready to get in on the action too with its own streaming service that’s also launching exclusively with Apple.

Starting in July, iPhone, iPad, and Apple TV users will be able to purchase a stand-alone subscription to Showtime through the Showtime app to stream all of the company’s original programming. It’s just like HBO Now, only a little bit cheaper.

Apple only takes 15% cut on HBO Now, Netflix, and Hulu subscriptions

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HBO Now on the big screen. Photo: Rob LeFebvre/Cult of Mac
HBO Now. Photo: HBO

Apple scored a huge win for Apple TV by making it the only platform your can watch HBO Now on for the next three months, and according to a new report, Apple might be rewarding HBO by taking a much lower cut on subscription fees than cable companies.

Apple has been taking a 30 percent cut anytime a company signs up a customer for a service through an iOS app. Publishers bristled at Apple’s policy when it was introduced in 2011, however, when it comes to subscriptions purchased through Apple TV, Apple has decided to reduced its take by 50%.

How to get a free month of HBO Now on Apple TV or iOS

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HBO Now on the big screen. Photo: Rob LeFebvre/Cult of Mac
HBO Now on the big screen. Photo: Rob LeFebvre/Cult of Mac

Want a free month of HBO Now on your Apple TV, iPad or iPhone? If you sign up for the standalone service now, you can watch the premier of Game of Thrones on April 15 absolutely free.

I’m a long-time cord cutter and I’m super-excited that I can now purchase HBO directly from the television network, via iTunes, instead of having to sign up for a local cable TV package and then pay for HBO on top of that.

If you’ve got an Apple TV or an iOS device, you can get your own free month. Here’s how.

How Jimmy Iovine got HBO Now on Apple TV and iOS

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HBO Now on the big screen. Photo: Rob LeFebvre/Cult of Mac
Jimmy Iovine played a key role bring HBO Now to Apple. Photo: HBO

HBO finally unleashed its Netflix-killer today with the HBO Now app for iOS and Apple TV. The company is already having a hard time keeping up with demand on the streaming service, but according to a profile on HBO CEO Richard Plepler CEO, the original plan was to launch it at the end of 2016.

Today’s launch may not have happened it if weren’t for Apple executive Jimmy Iovine, who sparked the connection between HBO and Apple. After Fox CEO Rupert Murdoch made a hostile bid to takeover of Time Warner last year, Plepler says he knew he need to pivot the company. So he called up his old buddy Jimmy and asked if Apple would be interested in an HBO Now deal.

“I think that’s the shit,” Jimmy said.

Your free month of HBO Now on Apple TV starts today

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HBO-Now
Photo: HBO
Photo: HBO

HBO Now has finally landed on Apple TV, giving users access to stream HBO’s entire catalog of shows and live programming for just $14.99 per month. Apple TV owners can start using the service immediately with a free 30-day trial period.

Today’s HBO Now launch comes just in time for the Game of Thrones Season 5 premiere this Sunday. If you haven’t caught up, there might be enough hours left in the week to stream the past four seasons.

HBO coming soon to Sling TV

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sling on iPhone
Sling's television interface. Photo: Jim Merithew/Cult of Mac
Photo: Jim Merithew/Cult of Mac

Dish has reached a new agreement with Turner Broadcasting to keep TBS, TNT, and CNN on its Sling TV service. That’s great news for cord-cutters, but what’s even better is that HBO is coming aboard too — and in time for the new season of Game of Thrones!

Cue the dragons: New Game of Thrones clips hint at war to come

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"Who said anything about him?" Photo: HBO

“I believe men of talent have a part to play in the war to come,” says spymaster Varys to Tyrion, the Lannister least likely to beat anyone in a duel.

That’s the takeaway line from one of a pair of new clips out today from HBO’s hotly anticipated Game of Thrones Season 5 premiere, which is slated to air April 12.

Isn’t that (and the newly announced cable-free HBO Now) why you all got a new Apple TV? I know I did.

HBO Now will be an Apple exclusive for three months

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HBO-Now
There is another way to enjoy HBO services on Apple TV, however.
Photo: HBO

HBO is finally embracing cord-cutters by offering up a dream product: unlimited access to all of its content for $15 per month, no contract required.

The new cable-free service is set to premiere next month, just in time for the Game of Thrones season 5 premiere, but in order to access it you’ll need either an Apple TV or an iOS device. Apple signed an exclusivity agreement with HBO to sell the new service, and according to a report from Recode’s Peter Kafka, Apple’s exclusive access will last for the first three months.

The 7 biggest shockers from Apple’s ‘Spring Forward’ event

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Only the sticker shock mattered. Photo: Apple
Only the sticker shock mattered. Photo: Apple

The biggest surprise about today’s big Apple Watch event? That Cupertino’s upcoming wearable didn’t really steal the show.

We got a few new details about the smartwatch, but Tim Cook and crew really blew our minds with several other big announcements. Here are the most important revelations from the show at San Francisco’s Yerba Buena Center for the Arts.

Apple is in talks to launch HBO streaming service next month

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hbo-go-apple-tv
Photo: Cult of Mac

HBO is finally going to let people pay to access its content without a cable subscription, and according to a new report, Apple TV could be the company’s first major partner.

The International Business Times reports that HBO is in talks with Apple to make Apple TV one of the launch partners for its highly anticipated streaming service that is expected to debut next month alongside Game of Thrones Season 5.