Apple Music racks up more than 20 million subscribers

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Get ready rock.
Apple Music has hit a big milestone!
Photo: Jim Merithew/Cult of Mac

Apple Music has passed the 20 million subscriber mark, according to new figures released by Apple.

Last time the company released adoption figures, back in September, those numbers hovered around 17 million — meaning the number of paying Apple Music users jumped 15 percent in the past three months.

iTunes Match users: It might be time to switch to Google Play Music

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It might be time to switch to Google Play Music. Photo: Cult of Mac
It might be time to switch to Google Play Music. Photo: Cult of Mac

It’s not often that Google incontrovertibly one-ups Apple on anything but search, but the company just scored a small but sizable advantage over Cupertino in at least one regard: music storage space.

Google expanded its Google Play Music service Wednesday to match, store and stream 50,000 tracks, twice what Apple allows iTunes Match paid users. Even better for listeners with large libraries? Google Play Music is free.

How Google Pre-Empted Apple’s iRadio Announcement

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Earlier this week, Google beat Apple to the punch by launching a streaming subscription music service before Cuperino could unveil its own offering, iRadio.

How did Google managed to do it? Apple has all the music industry clout, so how could Google swing a deal first? Because Google Play Music All Access is essentially a clone of services like Rdio and Spotify, and the contract terms of services like that are easy to copy.

Apple’s iRadio? It’s a wholly different beast.

As Apple Works On iRadio, Google Is Doing Its Own Music Streaming Service Too

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The popular method for listening to music online has shifted from $0.99 paid downloads to subscription services like Spotify and Rdio. Bigger tech companies like Samsung have tried to claim their piece of the music subscription pie, and Apple is rumored to be entering the space with some sort of ‘iRadio’ product.

That’s why it shouldn’t come as a surprise that Google is working on its own music streaming service too.