Apple started introducing gold variants of its devices with the “champagne” iPhone 5s in 2013. Given the unexpected popularity of that device, it was only natural that Apple would keep the color scheme going for future devices — which now includes the Apple Watch, as unveiled yesterday.
While Tim Cook didn’t dwell on too many details regarding the individual Apple Watch models during his keynote, technology journalist David Pogue does have some additional information about the 18-karat gold Edition variant of the Apple Watch, which he claims will come in a “gorgeous jewelry box” that doubles as a charger.
While he was whipping up the most accurate and beautiful renders yet of what the iPhone 6 will look like when it is released next month, conceptual designer nonpareil Martin Hajek also decided to do something fun, blinging out the iPhone 6 with so much gold and encrusted gemstones that it would make a Saudi Arabian prince blush. More images after the jump.
Apple is finally giving iOS developers the opportunity to provide promotional codes for in-app purchases. EA will be one of the first to take advantage of the new scheme with a Real Racing 3 promotion that will allow players to redeem free in-game gold that would usually cost $1.99.
This goldie-lookin Lightning cable seems absurd at first, a piece of shiny nonsense that surely costs a fortune, aimed squarely at the kind of fools that pay real money for Swarovski crystal and Vertu phones. But in fact it’s a pretty great gadget. Why?