All items tagged with "genius"

The Apple Store App Is Now Available On Your iPad

Apple-Store-for-iPad

The official Apple Store app is finally available on iPad, more than three years after it made its debut on the iPhone.

It offers almost all of the features you’ve come to expect from the iPhone version, including high-resolution photography that lets you see products in “amazing detail,” the ability to find your nearest Apple store and make Genius bar appointments, and lots more.

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These Are The Secret Little Tools Apple Uses To Repair The iPhone 5s

shatterediPhone

A lot of fuss has been made about the iPhone’s lack of repairability ever since it debuted in 2007 without *gasp* a removeable battery. Six years of design updates later and the iPhone is still as hard to tinker with as ever, unless of course you work at Apple.

Yesterday, Cult of Mac revealed a few pictures of the new tools Apple created to make iPhone 5s and 5c repairs easier than ever for Geniuses.  Now our tipster is back with a bunch of GIFs of Apple’s fancy new toys in action, straight from Apple’s official iPhone 5s and 5c repair training videos.

Along with detailed animations of the new iPhone 5s and 5c components, the exclusive shots below show the exact methods Apple staff use to repair broken iPhone 5s, thanks to an array of tools created to make the process more efficient, including a new Universal Display Removal Fixture and an iPhone Battery Fixture Apple keeps hidden in the back of Apple Stores.

Want to know how fix your iPhone the Apple way? Study the GIFs below and you’ll be swapping out batteries like a Genius in no time:

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You’ll Never Guess How The Unusual Vaavud Wind Meter Wirelessly Connects To Your Phone

vaavud-wind-meter

Even without taking into account the unique, astonishing way it wirelessly connects with a smartphone, the Vaavud wind meter is pretty neat little gadget.

It will measure wind speeds up to 25 meters/second (the Vaavud is Danish, hence the metric measurements and strange name), can share recorded data with the world through its free app—and it’s been tested for accuracy in a wind tunnel.

But the real stunner about the Vaavud is that it doesn’t use Bluetooth, Wi-Fi or any other power-draining wireless radio to connect. Instead, it uses magnets.

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This Simple Tool Is How Geniuses Decide To Void Your MacBook Warranty

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Why is it that some people can walk into their local Apple Store with a broken MacBook and walk away with a free replacement, and other people are turned away, with Apple claiming the repair is due to user error… even if it isn’t?

It has less to do with whether or not you actually voided your warranty than if Apple thinks they can prove you voided your warranty. And the most important tool Apple uses to prove you’re responsible for the damage to your own machine? It’s a tool that inspects dents.

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BMW Wants To Copy Apple And Put A Genius Bar In Every Dealership

bmwgeniusbar

Apple’s retail operations were mocked by everyone on the planet when the first Apple Store was opened. But now that the Apple Store is the most profitable retail store in the world, everyone wants to copy what Apple’s doing.

Thanks to some inspiration from the Apple Store, BMW has decided that starting in 2014 they will require all dealers to hire young tech-savvy employees to handle questions from customers about the vehicles on the showroom floor. They’ll even be equipped with iPads and be called Geniuses.

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Find Your Genius Playlists Again In iTunes 11 [OS X Tips]

Find Your Genius Playlists Again In iTunes 11 [OS X Tips]

Reader James H. contacted me today, asking, “Now perhaps you can you tell me how to make the Genius work the way it used to? I don’t even know how to make a new Genius playlist build now.”

As you may have noticed, iTunes 11 has switched a few things around. One of them is how the Genius playlists work. Previously, once you started a Genius playlist, you could save it as a stand-alone playlist, or you could replace it with the next Genius list you created. That’s a bit different now in iTunes 11.

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Apple’s First Ever Double-Row Genius Bar Coming Soon To New Jersey [Report]

Apple’s First Ever Double-Row Genius Bar Coming Soon To New Jersey [Report]

This short move along the mall would triple the size of Apple’s Garden State store.

Apple is reportedly gearing up to bring the first double-row Genius Bar to its new Garden State Plaza store in New Jersey. The Cupertino company is planning to move the store into a larger space in the mall, and it’s said that the Genius Bar will be one area that sees the benefits of the additional space. For customers, that means more Geniuses on-site to fix your troublesome iPhone.

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Genius: You Can Now Speak To An Apple Specialist Through Your Web Browser

Genius: You Can Now Speak To An Apple Specialist Through Your Web Browser

You can now speak to an Apple specialist without leaving the house.

The Genius Bar is a great way to get help and support for the problems you’re having with your Mac and iOS devices. The problem is, with only 375 Apple stores worldwide, you usually need to live close to a big city to be close to a Genius Bar. But that’s no longer the case, because you can now speak to am Apple specialist from the comfort of your own home, via the company’s online store.

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The Apple Genius Training Manual Says You Can’t Use These Words

The Apple Genius Training Manual Says You Can’t Use These Words

What does it take to become an Apple Genius? You’d think the biggest requirement would be a lot of technical knowledge, but really it’s empathy and knowing how to talk to people. Geniuses are the face of the company when customers are the most pissed off at Apple, so great customer service skills are key.

Gizmodo just unearthed Apple’s official Genius Training Student Workbook and it’s oozing with secrets, like words a Genius can’t use to describe a problem.

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Director Behind Apple’s Recently Pulled ‘Genius’ Ads Quits

Director Behind Apple’s Recently Pulled ‘Genius’ Ads Quits

Some Mac users felt Apple’s ‘Genius’ ads made them look stupid.

Scott Trattner, the executive creative director behind the “Genius” advertising campaign — which was quickly killed by Apple shortly after its debut — has left his role at TBWA/Media Arts Lab in favor of a new role with advertising agency 72andSunny.

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