iPhone takes top spot on holiday wish lists

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These are the gifts you're looking for.
Apple products are set to be the top gifts this year.
Photo: Kristina Alexanderson/Flickr CC

People can talk about declining iPhone demand all the want, but when it comes to which tech products the general public want to see under their Christmas trees this year, there is no doubt about it: no brand can beat Apple.

Speaking with CNBC this Monday, Apple analyst Gene Munster shared his firm Piper Jaffray’s research into desired holiday gifts — and found that the iPhone, closely followed by the MacBook, beat other items including the Xbox, PlayStation, GoPro camera and more to land the top two positions in the list.

Apple Watch 2 will be 40 percent slimmer, claims dodgy analyst

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Get your Apple Watch ready for the new iPhone.
The next Apple Watch might be a lot thinner.
Photo: Jim Merithew/Cult of Mac

The next Apple Watch might arrive sooner than expected, based on a new rumor claiming Apple’s new wearable will be unveiled in June.

Not only is the new watch ahead of schedule, it may even sport a 40-percent-thinner design, hopefully without compromising on battery life.

Almost sounds too good to be true, right?

Gene Munster thinks virtual reality will be the ultimate iPhone killer

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Virtual reality was one of the first iPhone accessories Apple considered. Photo: USPTO/Apple
One of Apple's previous VR patents.
Photo: USPTO/Apple

Hit-and-miss Piper Jaffray analyst Gene Munster (a.k.a. the “Apple television set is coming” guy) has a somewhat wacky theory in his latest note to clients: that Apple will not only announce its own virtual reality project at some point in the future, but that this will prove to be the real iPhone killer.

And that Apple’s totally okay with that.

Apple Car may ship in 2021, with a price tag of $75,000

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Apple car concept art shows what Cupertino might put on the road.
Coming soon?
Photo: Aristomenis Tsirbas/Freelancer

At $17k, the Apple Watch Edition is currently the most expensive product Apple sells.

But according to Piper Jaffray analyst Gene Munster, that record is likely to be obliterated when the Apple Car finally ships — since his projected price tag of “around $75,000” would put it at around four-and-a-half times the cost of Apple’s high-end wearable. Or the equivalent of 100 brand new iPhones 6s handsets.

Apple’s fight with the FBI does nothing to harm its brand

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Apple iPhone logo for general use.
Apple's brand value is safe and sound.
Photo: Jim Merithew/Cult of Mac

People may be split over whether or not Apple is doing the right thing by defying the FBI by refusing to create an iPhone backdoor, but according to a new report, Apple’s squabble over privacy isn’t likely to have much of an impact on its brand appeal — however much Donald Trump wants people to boycott the company’s products.

Piper Jaffray analyst Gene Munster this morning revealed the results of a survey of 1,0002 Americans — suggesting that an equal number of people are more or less enamored of the brand as a result of the recent news, while the majority of respondees claim not to know anything about the story.