If you’re hoping to pick up one of Apple’s new iPhones next Friday, but you need a little cash to put towards it, then it might be worth heading down to your local Walmart with your old smartphone. The retailer is set to launch its own smartphone trade-in program, which will give you between $50 and $300 when you hand over your old device and sign into a new plan.
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If you had to guess which of EA’s retail partners made it the most cash last quarter, you’d probably say Best Buy, GameStop, or another game store. But you’d be wrong. EA’s biggest partner last quarter was actually Apple, which helped it reach $90 million in sales on smartphones and tablets.
As the number of gamers turning to Apple’s handhelds continues to increase, America’s largest game retailer is going to try to pander to them. GameStop is reportedly set to begin selling Apple’s iOS devices in a bid to stay relevant in the modern gaming market. You might think that’s a surprising move, but it’s really a desperate one.
New data published by RetailSails this week — an independent analyzer of the U.S. retail industry — has revealed that Apple is the highest ranking U.S. retailer when it comes to sales per square foot, way ahead of companies like Tiffany & Co, Costco, and Best Buy.