Have you seen a Fire Phone in the wild yet? Photo: Amazon
During its earnings call yesterday Amazon gave some clues about just how spectacularly its Fire Phone business is tanking — making it seem one of the worst tech ideas since the RMS Titanic shipped without lifeboats.
How bad are we talking? At the end of its disappointing third-quarter the company still has a massive $83 million worth of unsold inventory sitting around.
It’s now taking a $170 million charge “primarily related to Fire phone inventory valuation and supplier commitment costs.”
Even Amazon chief Jeff Bezos can’t sell the world on the Fire Phone. Photo: Roberto Baldwin/The Next Web
Nobody would ever call Amazon’s Fire Phone a hit, but even the company’s most loyal shoppers are apparently avoiding the phone like the plague.
A new report from Consumer Intelligence Research Partners says that while the Amazon Prime subscription service continues to attract new members, the Fire Phone “has achieved virtually zero market share.”
There’s a fire in the Amazon! I’m so sorry. Bad jokes aside, on this week’s CultCast we’ll tell you what we love and don’t about Amazon’s much-buzzed debut mobile phone. Plus: the iMac just got a lot cheaper… and slower; another Weibo leak reportedly shows a huge 5.5-inch iPhone 6; the cool additions to iOS 8 and Yosemite’s 2nd betas; this summer’s hottest mens’ bathing suit attire; plus, you asked, we answer—it’s an all-new CultCast Q&A!
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After years of work on its first mobile phone, Amazon has finally revealed the Fire Phone. Boasting an extensive recognition system known as Firefly and 3-D features powered by something called Dynamic Perspective, the device is now available for pre-order.
In today’s video we give you an overview of the flashy new device, which was unveiled Wednesday by Amazon CEO Jeff Bezos, and compare Fire Phone to Apple’s mobile offerings (both the current iPhone 5s and the upcoming iPhone 6).