Dr. Dre - page 2

SAN FRANCISCO — Another Apple event, another mysterious building sprouting up seemingly overnight. They pop up to shield Apple’s prep work from prying eyes, but they also fuel the imaginations of anybody who’s interested in Cupertino’s next move.

The latest such structure — this time with solid white walls and a tented, tarp-like roof — isn’t nearly as elaborate as the gigantic building erected before last fall’s Apple Watch event, but the mysteries concealed could be gigantic.

The big reveal comes at the Yerba Buena Center for the Arts next Monday, when we will almost assuredly learn more about the Apple Watch (among other things). Until then, all we can do is wait and wonder: What could be hidden inside Apple’s mystery tent?

Dr. Dre became one of the most iconic figures in tech last year when Apple acquired his company, Beats Electronics. But before the doctor was making billions off overpriced headphones, he started a revolution in the music world with his pals Ice Cube, M.C. Ren and Eazy-E. Now there’s a movie coming out to tell his story.

Biopic Straight Outta Compton follows the meteoric rise and fall of N.W.A. in the mid-1980s. The film was produced by Ice Cube and Dr. Dre and is set to premiere August 14. To celebrate the upcoming film, Dre and Cube got together to ride around Compton and reminisce about the music they created before introducing their movie’s first NSFW trailer.

Watch the full red-band trailer below:

Dr. Dre became the first billionaire of hip-hop thanks to Apple’s $3 billion acquisition of Beats Music and its accompanying over-priced headphone brand. Jay Z is pretty much the only big name rapper that hasn’t imitated Dre by slapped his name on headphones. Instead, he’s decided to do the next best thing and buy a high-def music startup.

Jay Z purchased the Scandinavian music streaming company Aspiro today, adding to his array of businesses that include clothing, sports bars, and a sports agency. The takeover cost Jay Z $56 million in an effort to take on the likes of Spotify, Beats Music, and the fiery music titan Neil Young.

Monster Inc, the company that help co-design the original Beats by Dr. Dre headphones, is suing Beats Electronics along with cofounders Dr. Dre and Jimmy Iovine for allegedly stealing its headphone technology.

The company, known for its overpriced audio cables, filed a lawsuit this week in San Mateo California, claiming Beats and its founders screwed the it out of millions of dollars before the company was sold to Apple last year for $3 billion. According to court documents obtained by USA Today, Monster says Beats concealed its role in the designing and engineering the headphone line, as well as its part in the manufacturing, distributions and selling of the headphones.

How to become the highest paid musician of the year: profit from a multi-billion dollar buyout of your company.

That’s the lesson to be learned from Forbes Magazine’s tally of the top paid musicians of 2014. Dr. Dre, or just “Dre” as he’s affectionately referred to by Tim Cook, amassed a whopping $620 million before taxes this year, giving him “the biggest single-year payday of any musician in history.”

GQ Magazine has named Apple exec and Beats cofounder, Jimmy Iovine, as one its Men of the Year. To go with the annual honors, the music legend sat down for an interview to discuss how he went from sweeping floors in a New York recording studio at 19, to creating the iconic Beats brand at 55.

Apple acquired Iovine’s company for a record $3 billion earlier this year, but according to Jimmy, it took him about two years to convince Apple that they needed him to plug the musical hole Steve Jobs left when he died in 2011.

In an interesting Wall Street Journal profile of Beats founders Jimmy Iovine and Dr. Dre, the two music industry vets and current Apple employees describe their new $70m undergraduate academy at the University of Southern California as a training ground for future Apple and Beats employees.

“We wanted to build a school that we feel is what the entertainment industry needs right now,” Iovine is quoted as saying. “There’s a new kid in town, and he’s brought up on an iPad from one and a half years old. But the problem with some of the companies up north [in Silicon Valley] is that they really are culturally inept.”

“I’ve been shocked at the different species in Northern and Southern California—we don’t even speak the same language. The kid who’s going to have an advantage in the entertainment industry today is the kid who speaks both languages: technology and liberal arts. That’s what this school is about.”

G-funk might have made Dr. Dre famous, but Beats made him wealthy to the tune of $620 million in pre-tax earnings, according to Forbes‘ recently published “Hip-Hop Cash Kings” list, which officially named the former rapper/producer the richest person in rap this year.

Off the back of Apple’s $3 billion acquisition, Dre’s so rich, in fact, that his wealth outstrips the other 24 “Cash Kings” on the list put together — which includes names like Jay Z and P-Diddy, who each took home $60 million from a combination of music, live concerts and endorsements.

Every now and then an Internet craze will spread around the world with everyone trying their hands at it. From the cinnamon challenge to the fire challenge, each one brings its own risks and sometimes even pain.

The latest challenge meme — the ALS Ice Bucket Challenge — has been a force unlike any other, sucking in celebrities like Justin Timberlake, Lady Gaga, Oprah and even a couple of top Apple employees.

In today’s video, we take a look this icy charity dare that’s taking over the world. See Apple executives, actors, athletes and more take part in this chilling experience and find out the reason behind it all.

Subscribe to Cult of Mac TV on YouTube to catch all our latest videos.

First Phil Schiller dumped a bucket of ice cold water on his head, challenging Tim Cook to do the same. Then Tim Cook accepted the challenge, dousing himself at an Apple HQ beer bash to help raise money to fight Lou Gehrig’s disease.

We all thought it was over. But we forgot about Dre.

Apple today officially welcomed Beats Music and Beats Electronics to its family, along with Beats co-founders Jimmy Iovine and Dr. Dre, following its $3 billion takeover back in May.

“Music has always held a special place in our hearts, and we’re thrilled to join forces with a group of people who love it as much as we do,” reads an announcement on Apple.com, while those buying products from the Beats website will now be routed through the Apple Store.

Apple is finalizing its acquisition of Beats Electronics ahead of the August 1st closing date, and while most of Beats’ top talent will be migrating to the mothership, about 40% of Beats’ global workforce will be cut during the transition.

Around 200 jobs at Beats Electronics will be cut as part of the merger, according to the NY Post, which reports offers were sent to from Apple to employees last week, some of which are just transitional offers with a set end date.

Jimmy Iovine and Dr. Dre just made billions off Apple’s acquisition of Beats Electronics, but the company is ready to squeeze out a few billion more from a ring of Chinese knockoffs.

Legal filings from Beats claim that cheap counterfeit headphones are screwing the company out of billions of profits by using the company’s popular “b” logo to rake in an ungodly $135 billion in sales. Now the doctor wants his cut.

It’s hard to imagine the inventor of gangsta rap having an office in the spotless halls of Apple’s Cupertino headquarters. Dr. Dre managed to rise above the streets of Compton to become the self-proclaimed “first hip-hop billionaire” thanks to Apple’s $3 billion acquisition of Beats.

While Dre is actually valued between $700-$800 million following the Beats sale, he is still an amazing success story. Not only did his hometown of Compton celebrate “Dre Day” for the first time this summer, but his incredible career is inspiring inner-city kids to dream big.

Beats already released one epic World Cup commercial this month, but last night Dre’s music behemoth tossed out another fantastic ad wrapped in an exclusive Jay Z track you’ll only find on Beats Music.

For the next week a new remix of “Jungle” featuring Jay Z alongside fellow Brooklyn-based friends, X Ambassadors & Jamie N Commons will be exclusively available on Beats Music streaming service.

Checkout the full Beats ad with J Hova’s ungodly soccer fueled verse:

Every year since 2000, Apple’s Worldwide Developers Conference has concluded with a huge concert called The Bash. This party brings the white and nerdy devs to the yard with bands like Barenaked Ladies (2008), Cake (2009) and OK Go (2010).

We’d like to see Apple switch things up this year. With the recent Beats Music deal still echoing down the halls of Cupertino, it’d sure be nice to see a group up on the Apple stage with a bit more street cred than, say, The Rippingtons (2001).

24 hours haven’t even passed since Apple announced it scooped up Dre’s bass-loving headphone company but that’s not stopping the Dr. and Iovine from busting out an encore to their most successful headphones yet.

This morning Beats revealed its replacing its popular Beats Solo headphones with the new Beats Solo² that not only offer better sound, they’re the most Apple-like set of cans we’ll see before Jony Ive gets his team on them.

I’m a streaming music junkie. I’ve subscribed to Rdio, Spotify and Slacker to rein in my tendency to hoard (and then not back up) music.  Putting a tenner on monthly subscriptions for an all-you-can-listen auditory buffet model appealed to me more than an album-binging approach, too.

Still, the Apple and Beats acquisition rumors (now fact) struck me as tone deaf – what does Beats bring that the other services don’t? So I decided to take the Beats app on my iPhone for good long spin.

Three weeks of speculation and rumors have led to this. Apple is finally buying Beats for $3 billion.

News of the deal broke weeks ago but the tech world is still scratching its head, wondering why Apple decided to buy a company that peddles overpriced plastic headphones and is co-anchored by one of hip-hop’s most notorious MCs.

Forgetting the fact the fact that Beats has captured 60% of its market, makes over $1 billion in sales and has one of the fastest growing music subscription service in the U.S., the acquisition is the most perplexing Apple purchase since NeXT, but now that Tim Cook has broken the silence on why Apple bought Beats we finally answers you wanted to know but were afraid to ask.

Apple’s acquisition of Beats is official, and it’s clear that the move is more about the talent Apple is getting than anything else.

After the buyout was announced this afternoon, Apple CEO Tim Cook explained the reasoning behind the company’s decision. “What Beats brings to Apple are guys with very rare skills,” he said in an interview with Re/code. “People like this aren’t born every day. They’re very rare. They really get music deeply. So we get infusion in Apple of some great talent.”

So it’s obvious that Apple thinks very highly of the people at Beats. But who exactly are they getting as part of the deal?

After Beats co-founder Dr. Dre made an exuberant video post on Vine boasting about becoming the first rap billionaire, many worried that Apple’s deal with the audio and streaming music service — once rumored to be worth as much as $3.2 billion — was scuttled. But a new report suggests it’s still on track for being announced this week, although Dre’s boastfulness may have cost him two hundred million dollars.

Conventional wisdom is that while Beats has a lot of fashion credibility, the actual audio quality blows. So why does Apple want to buy them?

Rumors have swirled that it’s an acqui-hire, and that Apple wants Beats so that it can also own Beats executive Jimmy Iovine and Dr. Dre, whose contacts in the music industry are unparalleled.

But there could be another reason, too. Apple might want to prevent Samsung from purchasing Beats.

If the reports ring true, Apple is about to embark on their largest acquisition ever, and the ramifications could be massive. On this episode of The CultCast, we dissect the Apple/Beats merger, and ask the questions: what could Apple possibly have planned for the world’s most popular headphone brand? Is new wearable headphone tech a part of Apple’s future? And most importantly, could the Doctor D-R-E be Apple’s next CEO? Strap on ya gats, ya’ll…

Have a few chuckles whilst we catch you up on each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the audio adventure begin!

And thanks to Lynda.com for sponsoring this episode! Learn at your own pace from expert-taught video tutorials at Lynda.com.

Click on for the show notes.

We get slammed 24/7 with new Apple rumors. Some are accurate, most are not. To give you a clue about what’s really coming out of Cupertino in the future, we’re busting out our rumor debunker each week to blow up the nonsense.

Beats Electronics’ co-founders are preparing to dive headfirst into a pool of cool Apple cash but before Jimmy Iovine and Dr. Dre collect their check from Cupertino, a former employee is already preparing to sue Beats for upwards of $20 million.

David Hyman, co-founder of the music subscription service MOG, has filed a lawsuit against Beats claiming he was hired and then deliberately fired before he could cash in on the equity grant he was promised.