With Tuesday’s’s announcement of a 128GB iPad 4, Apple is clearly signaling that the iPad is not only suitable for serious work, but that it can be the primary machine for many users. Most commenters have fixated on fitting extra movies and other consumables into the extra 64GB of space, but they’re forgetting about work.
In fact, I’d say that the iPad With Retina Display, as Apple now insists on calling it, is the new desktop machine, and the iPad mini is the new laptop. Why? Let me explain:
If you think of a device that’s the very opposite of everything Apple makes, it would be the NexPhone. Whereas Apple makes a single product for each use-case (desktop, notebook, tablet, phone), each optimized for its own purpose, the NexPhone takes a Microsoftian approach. In fact, it makes the lame Surface “tablets” look sensible. Here’s the NexPhone’s tagline:
The smartphone that becomes a tablet, laptop or PC.