Apple may be cutting iPhone 7 orders as demand falls

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iPhone 7 back
Interest in the iPhone 7 is already falling.
Photo: Ste Smith/Cult of Mac

Apple is reportedly cutting iPhone 7 and iPhone 7 Plus orders less than three months after their debut due to falling demand.

Momentum has fallen “significantly” in China and other markets, according to sources in Apple’s supply chain, and component makers are already shifting their focus to iPhone 8.

iPhone shipments will get worse before they get better

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Apple will have to wait until next year for iPhone growth to return.
Photo: Ste Smith/Cult of Mac

Apple is confident the iPhone will bounce back from its current slump in demand, but new forecasts suggest shipments will get worse before they get better. Researchers don’t expect growth to return until 2017 when Apple introduces bigger upgrades.

Weak iPhone demand punishes Apple suppliers

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The iPhone's camera is getting a big update.
Apple isn't the only one suffering due to weak iPhone sales.
Photo: Ste Smith/Cult of Mac

Weak demand for the iPhone is causing earnings to fall for a number of suppliers in Asia, and few of them are hopeful that the situation is going to change.

Foxconn, the biggest assembly partner for the iPhone, saw its profit fall 9.2 percent last quarter, while Pegatron’s nosedived a whopping 35.1 percent.

Should ‘peak iPhone’ make Apple terrified about the future? [Friday Night Fights]

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Are you worried about Apple?
Photo: Ste Smith/Cult of Mac

Apple just reported its worst quarter in 13 years.

FNF-bugRight now, that’s just a small blemish on an otherwise darn near perfect record. But the concern is that it could signal the start of a much greater decline, ushering in an era in which Cupertino is no longer the overwhelmingly dominant force in all things shiny and aluminum.

Should Tim Cook and Co. really be worried about declining demand, and should fans be worried about Apple’s future? Or will our favorite gadget maker be back with a bang?

Join us in this week’s Friday Night Fight between Cult of Android and Cult of Mac as we throw hands (not literally) over these topics and more!

Should Apple ever release a budget iPhone?

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Could a budget iPhone help Apple's smartphone business?
Photo: Ste Smith/Cult of Mac

Friday-Night-Fights-bug-2Speculation surrounding a “budget” iPhone died out when Apple marketing chief Phil Schiller promised it would never happen. But with iPhone 6s demand allegedly falling and the global smartphone market becoming increasingly saturated, could a more affordable phone give Apple a security net? Could it prevent the iPhone business from stagnating in the same way the iPad business has?

Join us in this week’s Friday Night Fight between Cult of Android and Cult of Mac as we bicker like children over these questions and more!

Apple Nicknamed “Poison Apple” By Suppliers As iPhone Demand Becomes Unpredictable

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Apple’s hard-to-meet high standards and its low price expectations have earned it the nickname “Poison Apple” with Asian suppliers, who say they are feeling the affects of decreasing demand of the iPhone. Several have told Reuters that they are trying to reduce their reliance on Apple amid increasing competition from companies like Samsung.

Display Maker Catches Up With iPad Mini Demand, Begins Work On iPad Mini 2 [Rumor]

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AU Optronics, a display manufacturer that produces panels for the iPad mini, has reportedly caught up with its orders following poor yield rates during the second half of 2012. The company has produced one million displays for the device, according to industry sources, and it has now begun work on its next project — a new display for the next-generation iPad mini.

iPad Demand Is Still Healthy, But Supply Issues Could Mean A Drop In Sales [Analyst]

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Apple stock took a battering this week when it was reported that the iPhone 5 wasn’t selling as well as the Cupertino company had expected it to, and it appears analysts aren’t going to let it recover just yet. JP Morgan analyst Mark Moskowitz is now reporting that iPad sales won’t meet expectations due to supply constraints during the fourth quarter of 2012.