One of the great user customizations shown off in Apple’s recent “Stickers” ad.
Apple did sticker and decal makers a massive favour with its recent “Stickers” ad for MacBook Air, showing the myriad ways users choose to customize their ultra-thin Apple notebooks.
That is backed up by figures, unearthed by website Macstories, which discovered that sticker-makers did, in fact, receive a huge influx of new visitors following the ad — with sales in some cases quadrupling since Apple’s ad aired earlier this month. Geeky Decals, for instance, says that it was selling around 8-10 stickers per day prior to the ad, but is now selling between 40 and 50 per day.
Believe it or not, Christmas is almost here, and we’ll mark this midwinter festival by getting together with friends and family and continuing to drink and eat far too much.
Meanwhile, we also buy gifts for those same friends and family members, whether they want them or not. Luckily, we’re here to help, and if you follow our festive advice, your gifts just might make it into the “wanted” category.
Today, we’re looking at last-minute stocking stuffers. To be honest, if you still haven’t finished your Christmas shopping, you should really be out hitting the malls today. But seeing as you’re here reading this instead, here are a few ideas.
Face it. Your Apple TV is boring. It looks just like every other Apple TV, everywhere in the world. Sure, you might say it doesn’t matter, that the whole point of the little puck is to get out of the way and let you watch TV shows and movies, but that shows a lack of imagination. What you need, my friend, is a set of decals. And not just any old decals. You need decals that make your Apple TV look like a NES console.
Cult of Mac Presents… “Jonny Ive And The Vinyl Wood Sticker.” A humorous play in one part by Mr. Giles Turnbull.
(Jonathan Ive’s secret underground lair. Prototype Apple products litter the desks – an iPhone 5, an iPhone 6, and an iPhone 7. Versions 3, 4 and 5 of the iPad. An iPad mini. An iPhone Pro. A MacPro nano. An AppleTV that’s actually a TV. A bunch of other things that don’t even have names yet. Most of these products are partly disassembled, with wires and circuit boards hanging out at odd angles. Between them are soldering irons, bits of wire, aluminum and duct tape.)
(Standing amid all the chaos, with shirtsleeves rolled up, a pencil behind his ear, and eye protectors pushed up on top of his head, is Jonathan Ive. He’s peering at the screen of a MacBook Air and frowning. He picks up the phone.)