Apple Targets Big Spenders With New Loyalty Program Discounts

By

Cash-Money

Apple has made some changes to its Customer Loyalty Program, adding new items and increasing the discount offered on existing ones.

The discounts — which quietly went into effect last week — are on offer to people who spend upwards of $5,000 on Apple products in a 12-month period, making this a loyalty program targeted predominately at companies and education customers.