Our first question when we saw the pics of the huge stage Apple is hammering into place at the already cavernous Flint Center is: what are they going to show off there? Has Craig Federighi’s hair become too inflated for a proper roof?
Could be a concert (to show off some yet undreamt feature of the long-awaited iPhone 6?) or a fitness demo to get all of us off the couch with the power of the iWatch?
What do you think? Let us know in the comments what else Apple might cook up on that huge stage.
It’s unheard of that you get to watch an Apple product being developed before your very eyes, but that’s exactly what’s happening with Apple’s new mothership headquarters — which we once referred to as the biggest Apple product ever built.
Despite not touching down officially until 2016, we’ve seen a steady stream of new images of Apple’s new campus during construction, many courtesy of the aerial photography of Bay Area traffic reporter Ron Cervi.
In new images posted to his Twitter account, Cervi shows how the HQ is slowly taking shape, with concrete and rebar work continuing, alongside the digging of tunnels, ready for the foundation and retaining walls of the new structure.
Walls at Apple HQ begin to take shape. Photo: Ron Cervi
Apple’s new mothership isn’t expected to touchdown in Cupertino until 2016, but construction on the new campus is starting to hit a rapid pace, as new areal photos reveal the exterior walls are nearing completion as well as the construction of underground tunnels.
This week on the CultCast: Leander’s Big Adventure! Leander’s back to tell us about his top-secret mission to Apple HQ. Plus, CoM reviews editor Charlie Sorrell tells us about some cool gear he’s reviewing. We also run through a list of all the great hardware we’re expecting Apple to dump on us in just a few short months. And we wrap up with an all-new Get to Know Your Cultist, and this round has us diving into some of our favorite movies ever made. Guess who has the weird choice? You’re right, it’s Leander.
Hem and haw your way through each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the chuckles begin.
Our thanks to Lynda.com for sponsoring this episode! Learn virtually any application at your own pace from expert-taught video tutorials at Lynda.com.
Nokia’s incredible PureView camera technology is one of the reasons why so many Android users were desperate to see the Finnish firm ditch Windows Phone and bring Google’s platform to its flagship smartphones instead — and you could soon see the same technology in future iPhones.
Apple has used Microsoft’s recent acquisition of Nokia’s handset business as an opportunity to poach executives who are seeking new challenges, and the Cupertino company has just hired Lumia engineer and PureView camera expert Ari Partinen.
Apple watchers and employees might be excited about the forthcoming Apple 2 campus, but its development may not prove so popular with drivers.
For the next phase of construction on Apple’s massive 176-acre campus, work will require lane closures on surrounding streets of the campus site — meaning that traffic will be redirected through Cupertino.
Apple launched its new 8GB iPhone 5c in Europe this morning, but the cheaper handset is yet to reach the U.S. online store. That’s because it isn’t going to. The Cupertino company has confirmed that the device will only be available in a select few countries, and the U.S. isn’t one of them.
Apple has today announced that Peter Oppenheimer, its senior vice president and chief financial officer, will retire at the end of September after 18 years with the Cupertino company. Oppenheimer will transition the role of CFO to Luca Maestri, Apple’s current vice president of finance and corporate controller.
Apple is taking on “hundreds” of new engineers and supply-chain managers in China and Taiwan in an effort to speed up product development and offer a greater range of devices, The Wall Street Journal reports.
The Cupertino company has reportedly poached staff from HTC and other rival firms to create new teams in Shanghai and Taipei.
Apple was notably absent from the Super Bowl ad slots Sunday, but a new video touting the Mac’s transformative power is quickly making Cupertino the most talked-about company the morning after the big game. The impressive clip continues the Mac’s 30th-anniversary celebration, and it was shot entirely on iPhones in 15 locations across five continents.